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Marketing & Sponsorships

Displaying 7121 - 7130 of 9250
  • The Numbers Game in Horses: A Peek Inside the Preakness Stakes

    The Numbers Game in Horses: A Peek Inside the Preakness Stakes

    Article May 17, 2017 | By: Mary Helen Sprecher

    When Baltimore becomes horse country. When people are sucking down drinks euphemistically called the...

  • Football Bowl Association’s Challenge: Make Bowls Great Again

    Football Bowl Association’s Challenge: Make Bowls Great Again

    Article May 17, 2017 | By: Michael Popke

    With game attendance and TV ratings starting to slide, not to mention players choosing to sit out ga...

  • Memorial Day: How Planners Are Leveraging Patriotic Fervor to Create Better Events

    Memorial Day: How Planners Are Leveraging Patriotic Fervor to Create Better Events

    Article May 17, 2017 | By: Mary Helen Sprecher

    Get ready for the red, white and blue-themed promotions. Memorial Day is around the corner, bringing...

  • Threatened with Shutdown, Visit Florida Survives the Fight for Another Season

    Threatened with Shutdown, Visit Florida Survives the Fight for Another Season

    Article May 17, 2017 | By: Mary Helen Sprecher

    After allegations of funding improprieties, Visit Florida has lived to fight another day, or more ac...

  • Qatar Working to Attract More U.S. Visitors, But May Have an Uphill Battle

    Qatar Working to Attract More U.S. Visitors, But May Have an Uphill Battle

    Article May 17, 2017 | By: Mary Helen Sprecher

    Qatar has not enjoyed good press recently, to put it mildly. The host of the 2022 FIFA World Cup fac...

  • Florida Leads Golf Industry in Courses and Jobs, Lags Behind in Economic Impact

    Florida Leads Golf Industry in Courses and Jobs, Lags Behind in Economic Impact

    Article May 17, 2017 | By: Michael Popke

    Florida may be one of the top-tier golf destinations in the country, with more courses (1,100) and i...

  • MiLB’s Batting 1000 with its Promotional Game: What Planners Can Learn from Sitting in...

    MiLB’s Batting 1000 with its Promotional Game: What Planners Can Learn from Sitting in the Stands

    Article May 17, 2017 | By: Mary Helen Sprecher

    At last check, the promotional geniuses at Minor League Baseball were planning special tie-ins with ...

  • Uber Becoming Major Player in Sports World

    Uber Becoming Major Player in Sports World

    Article May 17, 2017 | By: Michael Popke

    It’s almost a Cinderella story. Uber, all but unknown until recently, is being actively courted in t...

  • The Indy 500: Speeds Nearing 200 mph Aren’t Even the Most Impressive Numbers

    The Indy 500: Speeds Nearing 200 mph Aren’t Even the Most Impressive Numbers

    Article May 17, 2017 | By: Mary Helen Sprecher

    For motorsports fans, the Indianapolis 500 is as much a part of the kickoff to summer as the cookout...

  • Visa Program Covering Workers at Sports Venues Comes into Question: What Event Owners May...

    Visa Program Covering Workers at Sports Venues Comes into Question: What Event Owners May Need to Know

    Article May 17, 2017 | By: Mary Helen Sprecher

    Much coverage is given to sports venue safety, but a separate issue entirely could cause significant...

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