TRE Coming to Austin This Winter | Sports Destination Management

TRE Coming to Austin This Winter

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Nov 18, 2021

The Running Event (TRE), North America’s largest running specialty trade show, today announced a partnership with Running USAto develop and implement conference programming for race directors at the event taking place November 30 to December 2, 2021 in Austin, TX.

“We’re thrilled to partner with Running USA for the Race Director conference education at TRE 2021,” said Christina Henderson, Executive Director, The Running Event. “Their deep industry expertise ensures attendees will get the most actionable education and insightful perspectives. Expanding the educational opportunities at TRE also enables us to unite this passionate community of race directors, retailers, and brands in one place for meaningful connection and peer-to-peer learning.”

"Running USA is pleased to be working side by side with TRE to develop educational content for its December 2021 event,” said Christine Bowen, Vice President of Programming, Operations & Partnerships, Running USA. “This will be one of the first opportunities for the industry to come together en masse, and Running USA plans to elevate the race director content offered at the event while addressing timely topics that are top of mind for all."

Held on Tuesday, November 30 in conjunction with retailer-specific education, The Running Event’s Race Director track will include five conference sessions focused on exploring key industry issues and emerging opportunities. Running USA will guide the creation and development of the content, including speaker recruitment and participation.

“I attended the very first TRE in 2006 and have always been impressed by the number of running brands and retailers in attendance,” said Dawna Stone, CEO, Running USA. “I’m thrilled to bring Running USA’s educational content to such a highly respected industry event. The TRE/Running USA partnership benefits both organizations and the attendees.”

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