Heuberger Subaru Pikes Peak Airstrip Attack Finalizes Details | Sports Destination Management

Heuberger Subaru Pikes Peak Airstrip Attack Finalizes Details

May 11, 2017

Shift-S3ctor, Revvolution.com and the Colorado Springs Sports Corp are pleased to announce Heuberger Subaru as the Title Sponsor for the 2017 Pikes Peak Airstrip Attack and our major media partners: Comcast, Altitude Sports & Entertainment, iHeartMedia and the Colorado Springs Gazette.

The event will be presented June 17-18, 2017, at the Colorado Springs Airport. Registration is now open at PikesPeakAirstripAttack.com.

"We as a team are amped to have such amazing partners on board this year. It really shows how much the event has grown and who's taking notice," says Revvolution Shift-S3ctor co-founder Ryan Randels. "Heuberger [Subaru] has been a major supporter of the event since the beginning, and with their continued support along with all our other partners, sponsors and vendors for 2017 we look forward to making this event the biggest and best yet."

Heuberger Subaru is the perfect fit for a lifestyle- and performance-enthusiast event. Family-owned, Heuberger Subaru has been proud to serve Colorado and the United States since 1970. With its roots in the enthusiast culture, Heuberger emphasizes not just the cars but also the lifestyle by supporting owners with aftermarket options and upgrades to enhance their enjoyment of their Subarus. In addition to being the largest volume dealer of Subaru vehicles in the world, Heuberger is actively engaged in the community attending a plethora of motorsports events each year and even hosts the Subaru community at their own annual event, GrowlFest, each August.

"Heuberger Subaru is pleased to support the Pikes Peak Airstrip Attack, as it's the event we look forward to each year," explains Alex Gauthier, Heuberger's social media marketing manager. "PPAA is hands down one of the best international automotive events of the year and we love to support events like this, especially since they're right in our own backyard. The Pikes Peak Airstrip Attack affords us an amazing opportunity to spread the word about Heuberger Subaru and our parts brands: Best Buy Subaru, Subaru Parts Store, and Subie Stage-as well as promote one of the top Subaru enthusiast events, Growl Fest, to a quickly growing enthusiast demographic."

The event has grown substantially the past few years and this is attributed to working with the best media partners around. We're pleased to be partnering with Comcast, Altitude Sports & Entertainment, iHeartMedia and the Colorado Springs Gazette to help bring the event to the next level.

Participant registration is now open at PikesPeakAirstripAttack.com. For the Pro class, registration is $275 for a single day, $500 for both days. For 2017 we're bringing back the Pro-Am class with registration at $195 for a single day or $350 for both days. Details on the race structure differences between Pro and Pro-Am can be found under the registration section on the website.

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