Sports Business News

Tennis Industry Association is partnering with Playven, an online tennis court marketplace and club management tool.

New Balance will replace Adidas as the official shoe and kit sponsor of the Virgin Money London Marathon in a new long term agreement.

Nearly half of Americans, 48.6 percent of the population ages six and up, participated in at least one outdoor activity in 2016.

Jane Geddes is the new Chief Executive Officer of the Executive Women’s Golf Association.

A former assistant dean at Alabama's law school revolutionized access to great public golf 25 years ago and the rest is history.

USA Water Ski is pleased to announce that OJ Props will continue as a Gold Sponsor of organized water skiing through 2018.

Boathouse Sports has announced a partnership with Inside Lacrosse to raise awareness and generate funds for charity.

The Columbia County Convention and Visitors Bureau has announced the hire of Ashley Swain as Associate Director of Sales & Marketing.

According to a 2017 Physical Activity Council participation report, Americans have increased their participation in vaious activities.

Advance Auto Parts has signed on as the title sponsor for the Bassmaster Elite Series tournament on Michigan’s Lake St. Clair Aug. 24-27.