USA Triathlon Chooses Nirvana as Exclusive Travel Management Partner | Sports Destination Management

USA Triathlon Chooses Nirvana as Exclusive Travel Management Partner

Feb 26, 2024

USA Triathlon has partnered with Nirvana as the organization’s exclusive travel management services partner for athlete and national office travel through specialized travel services designed to seamlessly integrate with USA Triathlon’s travel needs. Nirvana will also support USA Triathlon’s National Championship events in collaboration with USA Triathlon’s hotel booking platform, HotelPlanner.Nirvana is a long-term supporter of triathlon, having been involved in the sport for over 24 years, providing specialist travel and accommodation services for athletes and national federations across an expanding portfolio of international events, including IRONMAN Global and the World Triathlon Series.As part of the company’s continued expansion into North America, this partnership allows Nirvana to continue its support of USA Triathlon on a more formalized basis as the organizations continue to grow and evolve the partnership into something unrivaled ahead of the LA 2028 Olympic and Paralympic Games.“The partnership between USA Triathlon and Nirvana was an easy decision,” said Victoria Brumfield, USA Triathlon CEO. “Nirvana’s expertise in global travel for individuals and groups makes them a great fit for streamlining our multifaceted needs from business travel to international team events, allowing our staff to focus on performance while Nirvana handles the logistics.”“We are thrilled to have formalized our relationship with USA Triathlon. After working alongside many national federations over the years, we know we can support USA Triathlon’s key objectives and deliver an amazing product to high-performance, high-performance para, and age-group teams,” said Nigel Morris, managing director at Nirvana. “We are genuinely thrilled at the prospect of expanding this relationship to include the USA Triathlon Age Group Teams, a group we have seen attending World Championship events over the years. Our organic growth into the U.S. marketplace means we now have the opportunity to work with excellent new partners and alongside some of the best athletes in the sport. We can’t wait to get started and see the U.S. team supported by Nirvana in this new expanded relationship.”

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