SI Tickets, the fan-first ticketing site from Sports Illustrated, and the Major Arena Soccer League (MASL), which represents the highest level of professional indoor soccer in the world, today announced a partnership for SI Tickets to serve as the Official Ticketing Partner for the League's 2022-23 season.
The agreement will provide SI Tickets with exclusive ticket packages and marketing integrations with the MASL and its 14 North American teams, providing soccer fans with the ability to safely and securely purchase tickets with ease, while benefiting from the platform's innovative $10 flat transaction fee.
"We are excited to partner with the Major Arena Soccer League and provide its teams and passionate fans a great gameday experience with exclusive activations that only SI Tickets can deliver," said David Lane, CEO, SI Tickets. "We look forward to introducing our fan-first Sports Illustrated platform to soccer fans, so they get the best seats to see their favorite MASL clubs and players all season long."
Additionally, SI Tickets and MASL will mutually receive marketing and sponsorship benefits, including the rights to League and Team marks for online, media, digital, social and in-game usage. SI Tickets and MASL will also collaborate to introduce a series of on-site consumer events, SI Tickets On Tour, which are slated to roll out at select games throughout the MASL season commencing on Nov. 25, when the St. Louis Ambush host the Kansas City Comets.
"This strategic partnership between SI Tickets and the Major Arena Soccer League and MASL Properties is a symbol of the continued excitement for the arena game," said Rob Striar, President MASL Properties. "We are excited to work with SI Tickets as the teams and league expand our fan base. The Sports Illustrated name resonates across the athletic landscape, and MASL is proud to be working with such an iconic brand."
MASL features teams coast-to-coast across the U.S. and Mexico and boasts players from 30 different countries.
M Style Marketing, a leading strategy, marketing, and branding firm, played an integral role in introducing and coordinating the partnership between MASL and SI Tickets.
For more information, visit www.sitickets.com/MASL.