Tackle Warehouse Renews and Expands Sponsorship Agreement with Major League Fishing Through 2026 | Sports Destination Management

Tackle Warehouse Renews and Expands Sponsorship Agreement with Major League Fishing Through 2026

Share
Mar 11, 2024

Major League Fishing (MLF) and Tackle Warehouse, a leading online retailer of high-quality fishing tackle, announced a multi-year extension of their partnership through the 2026 season. The three-year extension gives the retailer more prominent brand exposure on all MLF5 platforms and expands its reach into the extensive grassroots network of the world’s largest tournament-fishing organization.Tackle Warehouse will continue as title sponsor of the MLF5 Tackle Warehouse Invitationals – featuring six events in 2024 with a total season purse of more than $3.9 million – and will assume presenting sponsorship of the MLF High School Fishing circuit beginning in 2024. Tackle Warehouse will also remain the exclusive tackle retailer and official sponsor of MLF5 and will receive exposure across all MLF5 platforms, including the Tackle Warehouse Invitationals, Toyota Series Presented by Phoenix Boats, Phoenix Bass Fishing League Presented by T-H Marine, Abu Garcia College Fishing Presented by YETI and MLF High School Fishing Presented by Tackle Warehouse circuits.“Tackle Warehouse and Major League Fishing have always made it their missions to support and serve tournament anglers,” said Joey Reggio of Tackle Warehouse. “From the MLF High School Fishing circuit to the Tackle Warehouse Invitationals, MLF offers unique opportunities for anglers of all ages and skill levels to compete and grow, and we are honored to support an organization that gives so many youth, grassroots and professional anglers a chance to chase their dreams.  As tournament bass-fishing fans and anglers ourselves, we are excited to follow all the action in 2024 and beyond.” Tackle Warehouse began its partnership with MLF in 2020 and will continue to receive increased brand visibility across all MLF5 media platforms, including MLF5 network television airings on CBSS, along with MLFNOW! livestream coverage on MajorLeagueFishing.com and the MyOutdoorTV (MOTV) app. This diversity of media provides Tackle Warehouse a powerful platform to showcase the variety of high-quality fishing gear the retailer offers to anglers and fans across the nation.“In today’s climate, long-running partnerships are more valuable than ever, and we’re thrilled to continue expanding our relationship with Tackle Warehouse over the next several years,” said Kathy Fennel, MLF Executive Vice President and General Manager. “Collaborating with their exceptional team has been incredible, and we’re excited that they will now be a part of empowering the next generation of anglers on their journey to success.”Tackle Warehouse will be featured throughout six regular-season Tackle Warehouse Invitational tournaments across the country in 2024, with competition kicking off Feb. 9-11 at Sam Rayburn Reservoir, in Brookeland, Texas, and culminating July 26-28 on the Detroit River, in Trenton, Michigan. The Tackle Warehouse Invitationals will serve as the qualifying path into the MLF Bass Pro Tour – MLF’s most prestigious circuit – with a top award of up to $115,000 at each regular-season tournament and an invitation to compete in REDCREST 2025, the Bass Pro Tour Championship, for a shot at winning $300,000.For more information about MLF, its tournaments and sponsors, visit MajorLeagueFishing.com. To learn more about Tackle Warehouse, and its large selection of angling gear and in-depth knowledge of products, visit TackleWarehouse.com.

(Click to Expand)