September/October 2018 | Sports Destination Management

September/October 2018


Sports Destination Management Magazine

September/October 2018

The landscape of sports is always evolving and changing. What doesn’t change: how much we love to get behind our favorite athletes and cheer for them – and how much they can benefit communities when they come to town. This issue is a great combination of long-time favorites and what have been called ‘disruptors’ in our technological lexicon. The fall sports season – a transitional time – is underway, reminding us that like it or not, this year is winding down. Make sure you’re ready for the new season and new challenges that lie ahead. Our articles, industry insights and more can help.

In this issue

Event Retention: Four Ways to Create a Long-term Relationship

BY: Mark Jeanneret, CSEE

It can take months, and often years, for destinations to secure a new sporting event. It can take events just as long to find a place they feel comfortable. The research, coordination and countless hours of work it takes is only the beginning of what everyone hopes is a successful event and a long, positive relationship between an event rights holder and a destination. more....