November/December 2008 | Sports Destination Management

November/December 2008


Sports Destination Management Magazine

November/December 2008

This is the time of the year, as the New Year approaches, when most businesses and organizations begin to reassess their goals and plans in an effort to improve upon even the most successful endeavors of the past year. This is very prudent, as one of the first rules of good management is to know your organization inside and out, understanding what works and what does not. This is the only way to establish a vision of your goals, and to then design a plan to achieve those goals. Once this plan is established, most decisions can be based on it: Will a particular city meet my organization's needs? Does our brand reflect who we are? Does our insurance cover everything we need? To help facilitate this endeavor, we present a host of articles to help you get it right the first time.

In this issue

Finding Basketball Event Locations is a Slam Dunk

BY: Evan Shoemake

Basketball doesn’t hold the title "American as apple pie," even though it is one of the only sports actually created in America. It does, however, rank as one of the most popular sports in the country. With participants including students of all ages, adults, people with disabilities and professional athletes, basketball is a sport that is accessible to everyone, making it one of the largest events markets in the country. more....