January/February 2021

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Sports Destination Management Magazine

2021

We just closed out a year nobody could have anticipated. As we continue into the new year, optimism is strong, with vaccines on the scene and sports beginning their rebound. The question, of course, is where we go from here. Ideally, 2021 will be the year not just when tournaments return, but also when spectators come back and confidence in travel is restored. This issue gets you off to a great start with information you can use in light of the market conditions. Let’s face 2021 together and start strong, stay resilient and work together.

In this issue

Redesigning a Destination’s Website: A Case Study

BY: Justin Binke

Back in the fall, MyrtleBeachGolfTrips.com launched its newly designed, content-focused website. The new site, which aligns with the destination’s “play and stay” campaign, offers improved functionality, as well as the content users want. But getting from there (the old site) to here (the new and improved version) wasn’t easy. Here’s how it was done. more....

  Business Development
1
Event Insurance: Are You Covered?
  Executive Insights
1
Professional Bull Riders (PBR)
  Multi-Sport Multi-Discipline Review
1
Game On
  Sports Facilities
1
Basketball’s Full-Court Press
  Sports Landscape
1
Deep Freeze
  Sports Outlook
1
SUP: The State of the Sport