Marketing & Sponsorships

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USACA Announces Sponsorship Agreement with Smart Choice Auto Group

18 Jun, 2013


USA Cricket Association (USACA) is proud to announce a new sponsor as part of the new direction in US cricket. The Smart Choice Auto Group will be a Support Sponsor of the US National Men’s team for the next year, providing much needed support for the USACA high performance program.

The Houston-based automobile group will appear on the US Men’s National team uniforms for all international events in the next twelve months. This includes the upcoming Auty Cup Series against Canada in Toronto and the ICC T20 World Cup Qualifier to be held in Dubai in November of this year.

Smart Choice Auto Group President and CEO Mr. Sakhi Muhammad said; “Smart Choice Auto Group has been servicing Greater Houston Metropolitan, Pasadena and its surrounding areas for over 13 years. We strive to make the customer experience with Smart Choice Auto Group an excellent one. As our company grows, we are looking for marketing vehicles that will promote a positive community message and allow us to interact with our clients in the USA and in the UAE. With that objective in mind, a sponsorship partnership with the US National Men’s team made sense. Smart Choice supports cricket in the Houston area, but we are looking to grow our brand presence in other markets and now is a great time to get involved in USA cricket. We’ll have our clients with us in Dubai in November and we are hoping that our financial support will give the team the very best chance of succeeding and maybe reaching a T20 World Cup.”

The US National Men’s team leaves for Toronto on July 22nd to compete for the Auty Cup.  The squad will be announced in the next two weeks.

About USA Cricket Association: USA Cricket Association (USACA) is governed by an elected Board composed of national officers and regional representatives. USACA is a 501(c)3 registered charity. USACA's primary objective is to promote, encourage, foster and develop interest and participation in the game of cricket throughout the United States of America. More information is available at http://www.usaca.org/

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