NJCAA Partners with Its On Us Campaign to Stop Sexual Assault | Sports Destination Management

NJCAA Partners with Its On Us Campaign to Stop Sexual Assault

Sep 14, 2015

The NJCAA launched a new partnership this fall with It’s On Us, working in collaboration with the campaign to combat sexual violence on college campuses around the country.

“As we enter the 2015 school year, it’s on all of us to recognize that sex without consent is sexual assault,” said It’s On Us campaign manager Kristin Avery. “With more sexual assaults occurring during the back-to-school time than any other time period, the It’s On Us campaign is especially dedicated to working with students nationwide to raise awareness of this issue. We’re excited that such a diverse set of partners stand with us as we promote this important new PSA, and we remind students that consent can never be assumed.”

The NJCAA will utilize its national platform through the NJCAA.org website, social media platforms – including Facebook, Twitter, Instagram, YouTube and Pinterest – and the NJCAA Review magazine to raise awareness about the campaign and its goal to create a campus environment that makes sexual assault unacceptable.

Other campaign partners include sports organizations such as the United States Olympic Committee and NCAA, as well as several of the nation’s premier conferences, including the Atlantic Coast Conference, Big Ten Conference and Southeastern Conference.

Individuals that wish to voice their support can “Take the Pledge” at the It’s On Us website and raise awareness through social media using the hashtag #ItsOnUs

It’s On Us: “It’s On Us” is a campaign to fundamentally shift the way we think and act about sexual assault on college campuses. The campaign is a project of Generation Progress and launched in partnership with the White House, Mekanism, and PVBLIC Foundation. Current partners include over 90 national groups, including the Kering Foundation, A Call to Men, the American Association of University Women, Culture of Respect, Feminist Majority, GLAAD, Jewish Women International, National Sexual Violence Resource Center, NCAA, Snapchat, Tumblr, and UltraViolet, among others.

About the NJCAA: Since 1938, the National Junior College Athletic Association (NJCAA) has served as the governing body of two-year college athletics, offering athletic and academic opportunities to college students. The NJCAA is the second-largest national intercollegiate athletic organization in the United States with over 500 member schools in 43 states. Each year nearly 60,000 student-athletes compete in one of 28 different sports and the organization sponsors 48 national championship events and seven football bowl games. NJCAA Headquarters has been located in Colorado Springs, Colorado, since 1985. For more information visit www.njcaa.org.

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