Race Trends: Annual Statistical Report

Do sign-up apps actually help generate increased registration for sports events? This report uses RunSignup’s registration data from the past four years to generate transparent statistics, identify trends in the industry, and provide recommendations to keep endurance events competitive in a crowded market.
This report quantifies and explores:
• General growth trends and statistics
• Marketing strategies and results
• Patterns in registration
• How races maximize their fundraising potential
• The impact of RaceDay technology