
Frisco CVB Executive Director, Marla Roe, says, “We are very excited to have Michael join our team here in Frisco. He brings a great wealth of knowledge from the hotel side of the business that will translate perfectly with what we are doing here in Frisco. Michael will work hand in hand with all of our hotel properties to ensure that we are always maximizing our full potential for meetings business in Frisco.” Szymanski will spend his first few weeks meeting with current staff, hoteliers and city leaders, strategizing and implementing a new plan to increase economic impact to the city of Frisco through new initiatives.
About the Frisco CVB: Founded in 2003, the Frisco, Texas, Convention & Visitors Bureau has grown in tandem with the extensive growth of leisure travel, sports, and meeting facilities within the city. It’s our mission to generate a positive awareness of Frisco as a premiere destination for meetings, sporting events, conventions, trade shows, leisure travel, and to positively impact the economic base of the City of Frisco. Official accreditation recognizing excellence and achievement was awarded in 2009 by the industry organization Destination Marketing Association International. For more information, visit our website visitfrisco.com or call 877-GO-FRISCO.
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