Stacey Allaster Appointed Director of USTA's US Open | Sports Destination Management

Stacey Allaster Appointed Director of USTA's US Open

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Aug 10, 2020

The USTA announced that Stacey Allaster, its Chief Executive, Professional Tennis, has been named Tournament Director of the US Open, effective immediately. Allaster becomes the first female Tournament Director in the US Open’s 140-year history. As Tournament Director, Allaster will be responsible for all competitive aspects of the US Open tournament, including player relations, officiating, and match scheduling, among other duties.

 

Allaster succeeds David Brewer, who stepped down after eight years as Tournament Director following the 2019 US Open. Allaster joined the USTA in 2016 after nine-plus years at the WTA, where she served first as the President and then the Chairman and CEO of the women’s tour. Since joining the USTA, she has overseen a number of innovations at both the US Open and US Open Series events, including the serve clock and warm-up clock and on-court coaching during the US Open Qualifying and Junior tournaments.

 

“Stacey Allaster is an internationally renowned sports and entertainment leader, a champion of equality and an innovator in the sport of tennis,” said USTA Chairman and President Patrick Galbraith. “She is the perfect leader to ensure the US Open continues to thrive and attracts new generations of fans and players in the years to come, and we’re proud to welcome her as the tournament’s first-ever female Tournament Director.”

 

During her tenure at the WTA, Allaster is credited with transforming the WTA Finals into a 10-day sports entertainment extravaganza, maximizing the fan experience through product innovations in media, data and technology, securing a 10-year media agreement, the largest live media rights and production venture in women's sports history, and generating an estimated $1B in diversified contracted revenues.

 

Stacey has been named one of the Top 50 Heroes of Tennis in the past 50 years in Tennis Magazine, the WISE Woman of the Year, and a Sports Business Journal Gamechanger. In addition, she was recently recognized by L’Equipe as one of the Top Ten Most Influential Persons in Tennis Worldwide.

 

The USTA is the national governing body for the sport of tennis in the U.S. and the leader in promoting and developing the growth of tennis at every level -- from local communities to the highest level of the professional game. A not-for-profit organization with more than 655,000 members, it invests 100% of its proceeds in growing the game. It owns and operates the US Open, one of the highest-attended annual sporting events in the world, and launched the US Open Series, linking nine summer WTA and ATP World Tour tournaments to the US Open. In addition, it owns approximately 90 Pro Circuit events throughout the U.S. and selects the teams for the Davis Cup, Fed Cup, Olympic and Paralympic Games. The USTA’s philanthropic entity, the USTA Foundation, provides grants and scholarships in addition to supporting tennis and education programs nationwide to benefit under-resourced youth through the National Junior Tennis & Learning (NJTL) network.For more information about the USTA, go to USTA.com or follow the official accounts on Facebook, Instagram, Twitter and Snapchat.

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