Garmin has announced a three-year agreement to become the title sponsor of Garmin Gravel Worlds, beginning with this year’s event in Lincoln, Nebraska, from August 19-20, 2022.
Garmin Gravel Worlds, which is hosted by Pirate Cycling League and owned by Gravel Adventures, is positioned as a… ‘grassroots-style, fully self-supported gravel event that brings together thousands of participants to celebrate athletes of all abilities and their love for gravel riding.’
New for 2022, the Garmin Gravel Worlds Land Ho 50K ultramarathon will challenge runners as they race on gravel and dirt roads through southeast Nebraska.
“For years, Gravel Worlds has celebrated all riders – from the beginners to the pros – and we are thrilled to be the title sponsor of such a welcoming and supportive event,” said Susan Lyman, Garmin Vice President of Global Consumer Marketing.
“As a company that takes pride in creating products for athletes of all abilities, we look forward to cheering on this year’s runners and cyclists as they race through the Nebraska countryside.”
Corey Godfrey, Gravel Worlds founder and Executive Director, said “The Gravel Worlds team and I are very excited to welcome Garmin as the title sponsor.
“Garmin aligns perfectly with our mission of providing a fun, rewarding, inclusive, and challenging experience for all participants. Garmin Gravel Worlds is going to be an amazing event.”
Founded in 2010, Gravel Worlds started out as a single, 150-mile event through the rolling hills of Nebraska. Now, Garmin Gravel Worlds offers several additional race distances, including the Privateer 75, Buccaneer 50K, Long Voyage 300 and the inaugural Land Ho 50K ultramarathon.
“As a Midwest-based company, many of Garmin’s employees have attended Gravel Worlds for years,” said Jason Strohbehn, Gravel Worlds Director of Operations & Marketing. “Garmin understands where we’ve come from and what we are trying to accomplish in the world of gravel and this understanding is incredibly valuable to our event.
“Through this whole process, Garmin has been dedicated to helping build on our goals rather than try to change us to fit a mould. Gravel Worlds will remain a grassroots event focused on the everyday rider while still celebrating the peak of human performance, and Garmin is coming alongside us to help make that happen.”
As title sponsor of Garmin Gravel Worlds, Garmin notes that it will have the opportunity to showcase its popular cycling and running products, including:
- Edge cycling computers, including the Edge 530, Edge 830 and Edge 1030 Plus, which provide performance data and metrics to cyclists, as well as GPS and navigational support.
- Rally power meter pedals, like the gravel-inspired, dual-sensing Rally XC200, which measure total power, cadence, advanced cycling dynamics and more.
The Tacx NEO 2T Smart indoor cycling trainer, which is claimed to measure data within 1% and is known for its unique features including road feel, dynamic inertia and descent simulation, making training feel more lifelike.
- Satellite communicators, like the lightweight and compact inReach Mini 2, help athletes maintain off-the-grid contact through two-way messaging, interactive SOS alerts, location sharing and more.
- Premium smartwatches, including those in the Forerunner line-up or the new f?nix 7 series, not only track a run or ride, but will also monitor stats, crunch the numbers and offer GPS and navigational support while providing detailed insights into an athlete’s performance, training history, goals and more.