Ballin in Boutwell, presented by Nike and Hibbett, is proud to announce an expanded partnership with KultureCity for the 2025 preseason exhibition event, ensuring fans of all abilities can enjoy the excitement of college basketball in an inclusive environment.
As part of the partnership, 1,000 general admission tickets will be provided to individuals with sensory needs and their families for the Samford vs. Alabama A&M exhibition game on Monday, October 13 at 7:00 p.m. CT.
KultureCity will also be on-site throughout the night, distributing sensory bags and providing resources to help make the game a welcoming experience for all. Sensory bags include noise-canceling headphones, fidget tools, verbal cue cards and weighted lap pads.
“Events like Ballin in Boutwell show how sports can unite a community while breaking down barriers,” said Uma Srivastava, KultureCity’s Executive Director. “We’re thrilled to continue this partnership and to create a space where every fan, regardless of sensory needs, can feel comfortable, included and part of the action.”
This initiative builds on the success of last year’s collaboration, which provided 15 visually impaired fans the opportunity to experience the game with Touch2See technology. This was the first time the technology was used in the United States. The 2025 edition expands the effort, ensuring more families can take part in the one-of-a-kind preseason showcase.
Now in its second year, Ballin in Boutwell will feature four in-state programs, Auburn, Alabama, Samford, and Alabama A&M, across a week of exhibition games, with both men’s and women’s matchups. The week will culminate with Ballin in Boutwell: The After Party, a concert featuring Juvenile and the 400 Degreez Band on Friday, October 17.
Tickets for all events are available now at www.ballininboutwell.com. Tickets can be claimed by completing the online request form linked here and using the code KULTURECITY.
The week’s schedule is as follows:
Monday, October 13 - Samford men’s basketball team vs. Alabama A&M men’s basketball team
Wednesday, October 15 - Auburn men’s basketball team vs. Oklahoma State men’s basketball team
Thursday, October 16 - Alabama women’s basketball team vs. Florida State women’s basketball team
Thursday, October 16 - Alabama men’s basketball team vs. Florida State men’s basketball team
Friday, October 17 - Ballin in Boutwell: The After Party featuring Juvenile and the 400 Degreez Band
For more information about the game, please email Katie Evers, evers@knighteady.com.
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