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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | November 15, 2017
Female Football Participation Increasing at High School Level   

By: Michael Popke

This fall, six female high school student-athletes competed in varsity football for public high schools on Long Island, New York, and two of them...more >>


Article | November 1, 2017
Is the Youth Soccer Model to Blame for the Failure of the U.S. Men's National Team?   

By: Michael Popke

Has an overabundance of overly expensive private youth soccer programs stifled talent and led to lower-quality U.S. players? That theory continues to...more >>


Article | November 1, 2017
How the Vegas Shooting Has Sports Venues Rethinking Security   

By: Michael Popke

The aftershocks of the Las Vegas shooting continue to be felt. In the sports event planning world, that translates into new action plans for security...more >>


Article | November 1, 2017
Can Cricket Actually Find Footing in the United States?   

By: Michael Popke

Everyone has heard the promises: cricket is coming to national prominence in the U.S. But it has been 10 years since the $10 million cricket-specific...more >>


Article | November 1, 2017
Fallout: What the Larger Soccer World Can Expect from World Cup Failure   

By: Michael Popke

With the U.S. Men’s National Soccer Team out of World Cup contention following a humiliating 2-1 loss to Trinidad and Tobago, a ripple effect has...more >>


Article | November 1, 2017
California Wildfires Continue to Impact Sports Events   

By: Michael Popke

As Northern California’s Wine Country continued to burn, event organizers ranging from golf club owners to high school athletic directors were...more >>


Article | October 18, 2017
Weeki Wachee Springs Mermaid Race: An Organizer’s Nightmare   

By: Michael Popke

Almost every sports event has a glitch. But sometimes, things go horribly wrong. The inaugural Weeki Wachee Springs Mermaid Race had pretty much...more >>


Article | October 18, 2017
Marathons and Triathlons: The New Endangered Species?   

By: Michael Popke

Times were, marathons (and triathlons) were a guaranteed cash cow. They brought in the athletes and spectators, made money for cities and often...more >>


Article | October 18, 2017
Could the NCAA Scandal Affect Travel Teams? An Industry Ponders the Question   

By: Michael Popke

The details of the NCAA scandal are still unfolding, but it’s safe to say there’s extensive coverage on an up-to-the-minute basis. What’s less...more >>


Article | October 18, 2017
Does Big 10 Football Have a Visitors’ Locker Room Crisis on Its Hands?   

By: Michael Popke

While Purdue University was recently the subject of complaints about the state of its locker rooms for visiting teams, it was far from the only...more >>


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