West-South Central

XTERRA Series Kicks Off for 2018
April 19, 2018
While there are many reasons to love the beginning of spring, for the U.S. XTERRA Tribe, the best part is that it signifies the start of XTERRA... more >>

Nautique Announces Coast-to-Coast Events
April 18, 2018
Nautique is proud to bring a brand-new series of events for 2018 dubbed Nautique Swervin’ Weekends. more >>

Round Rock to Host Five National Championship Tournaments
April 12, 2018
The Round Rock Convention and Visitors Bureau (CVB) announced it will host five national championship tournaments this year. more >>

USA Triathlon Announces High School Triathlon State Championships
March 26, 2018
USA Triathlon has announced the High School Triathlon State Championships, increasing the number of championships from 20 to 30. more >>

Youth on Course Announces Four New Partnerships to Expand Junior Golf Access in 22 States
March 26, 2018
Youth on Course has expanded its national affordable golf program to four new associations. more >>

Sports Turf Managers Association Announces 2017 ‘Field of the Year’ Winners
December 11, 2017
Outstanding in their field? These facilities are. Meet the award winners for 2017. more >>

Tagmarshal Pace-of-Play System to Enhance Player Experiences at Advance Golf Courses
November 13, 2017
Tagmarshal, the pace-of-play system is operational at several properties managed by Advance Golf. more >>

Arlington CVB Announces New Sports Sales & Service Manager, Sports Account Director
October 30, 2017
The Arlington CVB announced Adam Wisniewski as Sports Account Director and Kayla Gostnell as Sports Sales & Services Manager. more >>

We Invite You To Play In Plano
April 2, 2018
Right smack in the middle of the great American Southwest is Plano, Texas. Plano is 75 square miles of sport fields and facilities maintained by... more >>

San Marcos, Texas: Where Sports Just Come Naturally
March 7, 2018
Nestled in the center of Texas between Austin and San Antonio, San Marcos is a sweet spot for sports, with both vibrant natural beauty and plentiful... more >>

Oklahoma City: A Whole New Landscape to Experience
October 16, 2017
Oklahoma City is a comfortably smaller market that’s big on sports. With quality venues, affordable rates and a friendly atmosphere, OKC is one of... more >>

Odessa, Texas: Friday Night Lights and So Much More
June 28, 2017
Drive through any small town in Texas on a Friday night and you’ll find the local football stadium is a hub of excitement. Odessa is like that... more >>
Destination Spotlights
![]() | Case study | September 25, 2017
Play in the Land of Possibilities |
![]() | Case study | May 1, 2017
Tournaments and… Toad Racing. Conway, Arkansas, Shows Its Versatility |
![]() | Case study | November 17, 2016
Speedway Village Helps Lincoln Diversify |
White Papers
![]() | Whitepaper | July 1, 2016
2013 Super Bowl Visitor Study and Economic Impact |
![]() | Whitepaper | January 2, 2014
Effect of the 2011 World Cup on Soccer League Attendance |
![]() | Whitepaper | November 1, 2013
NCAA Sports Participation Trending Up |
![]() | Whitepaper | October 1, 2013
SFIA Report: The Journey of Sports Participation in America |
Articles
![]() | Article |
April 18, 2018
Changing Roles: Kindra Fry, President and CEO of Bryan College Station and Chairman of NASC, Shares Insights The work of Kindra Fry right now can be summed up in two words: expanded responsibilities. She’s settling into the new role of president and CEO of... More>> |
![]() | Article |
April 4, 2018
Inside Events: Pro-Am Beach Soccer Beach soccer is a sport on the grow and Pro-Am Beach Soccer, with youth and adult tournaments across the U.S. as well as internationally, is on the... More>> |
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April 4, 2018
With Anglers in Louisiana Tournaments Risking Arrest, B.A.S.S. Seeks Legislation When one of the world’s biggest bass fishing tournament organizers throws in the towel on a favorite destination, it’s bad. When it’s a quirk... More>> |
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April 4, 2018
United Bid Finalizes List of Stadiums but Much Remains to be Decided The United Bid Package is a wrap. Let the waiting game begin. The list of potential U.S. host cities has been presented, but don’t go throwing... More>> |