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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | March 29, 2018
Big Skies and High Hopes   

By: Michael Popke

The mountain region of the United States covers a wide swath of land — some of it arid, some of it snowy and all of it ideal for hosting a variety...more >>


Article | March 29, 2018
Making a Big Splash   

By: Michael Popke

Americans hauled a lot of medals out of the pool in the 2016 Summer Olympics, but USA Swimming isn’t sitting around and waiting for the next Games...more >>


Case study | March 23, 2018
Irvine Ups its Sports Destination Game   

By: Michael Popke

Dave Lucey repeats himself a lot these days, but he doesn’t mind. “The new Orange County Great Park Sports Complex is 194 acres — more than...more >>


Article | March 21, 2018
Will Major League Rugby Attract More Events Across the U.S.?   

By: Michael Popke

College rugby has been growing, and with the Rugby World Cup Sevens coming to San Francisco this year, the sport is certainly gaining traction in the...more >>


Article | March 21, 2018
How Controversial LGBT Laws Could Complicate Team Travel this March   

By: Michael Popke

Can controversial legislation regarding LGBT rights complicate travel plans during tournament season? Teams and officials are hoping it won’t –...more >>


Article | March 21, 2018
How Badly Do Cities Need Trails? Badly Enough that they're Built Illegally   

By: Michael Popke

The challenges facing public officials in keeping up with their constituents’ desire for more recreational facilities were underlined recently when...more >>


Article | March 21, 2018
Proposed Bills to Limit Public Spending on Stadiums, Arenas Not Gaining Ground   

By: Michael Popke

The idea of putting laws in place that would limit how much could be spent on stadiums and sports arenas is not only not gaining traction, it’s...more >>


Article | March 17, 2018
How Will FBI’s NCAA Investigation Impact March Madness?   

By: Michael Popke

With March Madness finally underway, the FBI’s investigation into college basketball could make this year’s men’s basketball tournament as...more >>


Article | March 7, 2018
Play Ball...Safely. Pro, College Stadiums Expand Netting to Protect Spectators   

By: Michael Popke

As the number of spectators injured by batted balls continues to make news, safety netting has continued to creep across ball parks. MLB’s...more >>


Article | March 7, 2018
With Adult Competition Series, U.S. Figure Skating Harnesses Grown-Ups’ Passion for the Sport   

By: Michael Popke

The Winter Olympics are well known for jump-starting interest in ice and snow sports among kids, but here’s something you might not have known:...more >>


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