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#282: June 17, 2026
SDM’s Champions of Economic Impact Awards

Nominate Now: SDM’s Champions of Economic Impact Awards Program

We already know that sports tourism is a nearly $275 billion industry. We also know that everyone reading this has helped build that number. Don’t you want some recognition for your part in it? SDM is ready for its 2026 awards program, Champions of Economic Impact in Sports Tourism. The application is live NOW so show us the events that make you proud!

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Destination Spotlight

It’s Always GAME ON in Rutherford County

Rutherford County is a thriving Southern destination, 30 miles from Nashville, home to the cities of Murfreesboro, Smyrna, La Vergne and Eagleville and within a day’s drive of half the U.S. population. With outstanding venues, top-tier amenities and award-winning services, Rutherford County is perfect for your next tournament or sporting event.

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It’s Always GAME ON in Rutherford County
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Featured Destination
Cabarrus County, North Carolina: Built for Championship-Level Competition

Cabarrus County, North Carolina: Built for Championship-Level Competition

When it comes to hosting sports events, few destinations can equal the combination of advantages offered by Cabarrus County.

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In other news and commentary...
#GOALS: Adult Sports Club Offering Its Own Version of the World Cup

Recently, SDM profiled the Sport & Social Industry Association, a nonprofit trade organization for businesses that operate adult sports leagues, tournaments and social events. Recently, one of those operators, Volo Sports, announced the Volo Cup Soccer Series, capitalizing on the excitement of World Cup play. Participation has taken off. Here’s more.

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Will a Second Season of Pro Cheer League Keep the Sport’s Momentum?

Remember the Pro Cheer League, the travel concept that introduced teams of cheer athletes (working for pay and representing different markets), who competed against one another in front of a live audience? Apparently, the inaugural season was successful enough to make a return appearance with more teams (one of which features a controversial coach).

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Casting Calls: Destinations Luring a Wide Variety of Fishing Events

With a record 19 percent of the population having participated in fishing in 2024, it’s no surprise that the fishing competition landscape continues to expand with more livestreaming, increasing prize money and brand sponsorships, as well as more junior and college-level tournaments. As a result,destinations are scaling up for a big bump in action.

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Youth Sports Implementing (With Uneven Success) Coach Background Checks

Nationwide, youth sports organizations are grappling with the sudden reality of needing to do background checks on coaches and other key personnel. And judging by some recent reports, some groups have made a good start while others, well, have not. Here is the information from the front lines on the efforts to protect youth athletes from harm.

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Lightning-Fast Weather Changes Demand Awareness from Event Owners, Venues

A lightning delay at a large tournament can affect far more than a single game. At multi-field complexes hosting hundreds of athletes and spectators, changing weather conditions can quickly disrupt schedules, staffing, transportation and communication across an entire event. Here’s how some event owners and venues are using technology to respond.

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Hacky Sack Renaissance Proves You Can, in Fact, Play it Again

High school and college students have been clearing the retail shelves and hitting online stores hard in pursuit of hacky sacks, the game straight outta the 1990s. Not only that, Oregon’s Willamette Park became the center of the hacky sack universe, hosting the US Open Footbag Tournament on June 13 and 14. Bonus: Kids are putting down their phones to play.

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Inside Events
The Sport & Social Industry Association

The Sport & Social Industry Association

There’s a fast-growing sector in the sports events market and it isn’t youth, although it’s made up of athletes who used to fall into that category: Adult leagues with regular programming in everything from softball and pickleball to golf, bar games and bowling (and more) that help people make friends, stay active and keep the competitive spirit alive.

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Instagram Photo of the Week

Beach Blast is a 5v5 sand soccer tournament hosted in June in the Wildwoods by the Cape Express Soccer Club. The event is so popular that a second tournament, MORE Beach Blast, will take place in July | Instagram

Send us your photos! Send them directly to us or use #sportsdestinations in your posts. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. Use #sportsdestinations via X or Instagram

Instagram Photo of the Week
Read the latest issue of Sports Destination Management

Magazine cover titled

May/June 2026 2026

Sports have evolved quite a bit since the ancient Greeks wrestled, raced and risked it all for a laurel wreath. The original organizers of those Olympics could never have foreseen things like sponsorship or stay-to-play policies, nor could they have imagined the technology that would go into the design and construction of sports facilities in centuries to come. This issue of the magazine studies not just the facilities that host sports but the issues that drive the industry’s continued evolution.

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Last word...

"Consistency is the true mark of greatness."

~ Damar Hamlin, Buffalo Bills Safety

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