August 23, 2023 | Sports Destination Management
#213: August 23, 2023
Pickleball Court

Report: Building More Pickleball Courts Needs to be a Priority

We know about the growth of pickleball. We know it's skewing younger every year. We also know about the uptick in competitive events at every level. What seems to be in doubt: Whether there are enough courts to keep up with the demand... or whether this is a sport that is doomed to be another Prancercise or acro skiing. How to know, and what to do? more

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Destination Spotlight

What Can Simi Valley Host? What CAN'T Simi Valley Host is a Better Question!

What can Simi Valley host? Maybe the question should be this: What CAN'T Simi Valley host? With multiple venues and a great climate, there's not much this area can't do. From field sports to golf to bowling to ice sports and beyond, Simi Valley is more than ready to give your events a place to play, and the Visit Simi Valley team is here to explain. more

What Can Simi Valley Host? What CAN
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Featured Destination
Make Waves Along The South Shore with Your Next Tournament

Make Waves Along The South Shore with Your Next Tournament

With its excellent access and great venues (and more!), the South Shore of Lake Michigan is the perfect sports destination. more

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In other news and commentary...
Officials: Travel Programs Are Hurting High School Sports

Is travel ball hurting high school sports? As more parents seek out ways for their children to catch the eye of college coaches (or even pro scouts), participation in high school sports teams is being left on the sidelines. What do high school officials say, and is there a way back to traditions like Friday Night Lights and homecoming games? more

Get Your BID On: NAIA's Outdoor Track & Field National Championships

Want to host one of the oldest and most respected sports on earth? The National Association of Intercollegiate Athletics (NAIA) is looking for a host for its 2026 and 2027 Outdoor Track & Field National Championships. Everything you need to know is right here, along with a list of previous hosts. Get your BID on, starting right here, right now. more

Youth Sports Proceed Cautiously As High Heat Continues

July might have been the hottest month in U.S. history, but the heat has continued into August. And that's wreaking havoc on the youth athletes out there. In fact, data from the National Center for Catastrophic Sport Injury Research indicates that during the most recent 10-year period, 42 exertional heat stroke events occurred in high school athletes. more

With Dude Perfect, Happy Hours and Concerts, US Open is Reinventing Itself

Pickleball who? Tennis continues to perfect its image as fun, enjoyable and social, with an appeal to all age groups, and the USTA is driving the train. From allowing its biggest venue to be used for pro wrestling, basketball and dog shows, to hosting concerts and Dude Perfect at the US Open, the fun factor is loud and clear. Here's the latest news. more

Youth Rugby Tackling USA Growth Initiative Head-On

Rugby returned to the Olympics in 2016 (it had last made an appearance at the Games in 1924) and since that time, has been gaining ground in the USA. Now, World Rugby has granted its first-ever funding for a youth grow-the-game initiative here, ahead of the 2031 Rugby World Cup, to be held in America, for the first time ever, in 2031. Here's more. more


We know sports tourism is a $45.1 billion industry, and we know you have played a role in building that number. Don't you want to try for some recognition? SDM is taking nominations for its 2023 awards program, Champions of Economic Impact in Sports Tourism, and wants industry members to enter. Deadline is Friday, September 8. more

Inside Events
Inside Events: 5v5 Soccer

Inside Events: 5v5 Soccer

5v5 Soccer offers soccer events in small-sided formats that are designed to give players more touches on the ball, as well as a better enjoyment of the game. Founder, Travis Tew, has developed a grassroots marketing strategy to work with local sports commissions or CVBs seeking new and large annual events. Want to host one of these events? Start here. more

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Instagram Photo of the Week

Thank you, Erie Sports Commission! Lake Erie Cyclefest returned on July 27, offering riders a journey through Erie County's roads, trails and beaches. Six rides were offered in all | Instagram | Twitter/X | Facebook

Send us your photos! Send them directly to us or use #sportsdestinations in your posts. Select photos will be presented on, SDM Blitz and in the latest issues of Sports Destination Management magazine. Use #sportsdestinations via Twitter/X or Instagram

Instagram Photo of the Week
Read the latest issue of Sports Destination Management

July/August 2023 Issue Cover

July/August 2023

In this issue, we reach midsummer and my favorite time of the year: the opening of awards season. SDM wants its readers to nominate events for the program, Champions of Economic Impact in Sports Tourism. Our industry is a force to be reckoned with, and you have played a role in it, so take a moment to enter. This industry also showcases lacrosse, running and road sports and combat sports (all three of those have ancient roots) as well as a newer sport with a North American pedigree: cheer, and sports venues made by nature. Happy reading. more

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Last word...

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~ Vinnie Jones, retired English soccer player

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