Winter Sports


EauClaire

132nd Annual Silver Mine Invitational Gets Underway Today

January 19, 2018

The Flying Eagles Ski Club's 132nd annual Silver Mine Invitational Ski Jumping Tournament and FIS Cup runs January 19-20, 2018. more >>


Outdoor

Outdoor Industry Event Lists Education Offerings

January 18, 2018

The Outdoor University education schedule, to be presented at the latest event, has been posted. more >>


Hillsound

Hillsound Equipment Announces Details of Winter Wild Race Series

January 16, 2018

Hillsound Equipment will be a part of the 9th annual Winter Wild Race Series in the New England Area. more >>


Squaw

U.S. Ski & Snowboard Designates Squaw Valley/Alpine Meadows As New Official Training Site

January 15, 2018

U.S. Ski & Snowboard announced Squaw Valley Alpine Meadows' designation as an Official Training Site of the U.S. Ski & Snowboard Team. more >>



SnoCo

Open Up to Adventure: Snohomish County

January 19, 2018

Open yourself up to adventure in Snohomish County, Washington. It’s the perfect backdrop for any sports event, and it’s perfectly accessible as... more >>


LER1

Deschutes County Fair and Expo Center

September 26, 2017

Located in beautiful sunny Redmond, Oregon, the Deschutes County Fair and Expo Center is the perfect location for virtually any type of sports event.... more >>


Chester

Chester County, Pennsylvania: Charming Scenery, Non-Stop Sports Action

September 4, 2017

Chester County’s Brandywine Valley is just a short drive from the high energy, on-the-go mentality of downtown Philadelphia. And while those... more >>



GoogleCloud

Google Cloud Named Official Cloud of the NCAA

January 15, 2018

The National Collegiate Athletic Association has announced Google Cloud as its official cloud provider. more >>


USA_Luge

USA Luge Extends Three Sponsorships through Beijing 2022

January 15, 2018

USA Luge has extended sponsorship deals with three companies through to the 2022 Winter Olympic Games in Beijing. more >>


SIA

Snow Sports Participation Study Shows Strong Market for Winter Events

January 15, 2018

Snowsports Industries America (SIA), the non-profit trade association for the winter sports industry, announced its 2017 SIA Participation Study. more >>


Aspen

Intrawest Resorts To Be Acquired By Aspen, KSL Capital Partners

April 17, 2017

ntrawest Resorts Holdings, a North American mountain resort and adventure company, has entered into a definitive agreement to be acquired by a newly... more >>


Destination Spotlights

Bloomington, Minnesota: More Sports than you ever Imagined Case study | December 31, 2012
Bloomington, Minnesota: More Sports Than You Ever Imagined   

By: Juli Anne Patty

You know the Mall of America, one of the world’s biggest malls and home of an indoor theme park. But did you also know that Bloomington, Minnesota,... More>>


Sioux Falls, South Dakota Case study | August 31, 2012
Sioux Falls, South Dakota: “The Heart of America” Stays Ahead of the Sporting Game   

By: Peter Francesconi

The brand for Sioux Falls is “The Heart of America,” and based on the accolades this largest city in South Dakota has received in recent years,... More>>


Colorado Springs, Colorado Case study | March 31, 2012
Colorado Springs, Colorado: America's Olympic Capital    

By: Juli Anne Patty

Colorado Springs is home to Pike's Peak-America’s Mountain, birthplace of one of America’s most inspiring patriotic songs, “America the... More>>


White Papers

Whitepaper | January 10, 2013
Kids and Sports: New Study to Determine Impact of Contact Sports on Children   

Sports are fun and playing sports can be wonderful for kids: they get a healthy workout, learn to appreciate physical fitness, and they learn other... More>>


Whitepaper | December 20, 2012
Sports Branding is Not for the Faint of Heart   

This paper explores the various challenges marketers and sports teams have to keep fans loyal and active with their brand. It examines the impact of... More>>


Whitepaper | December 17, 2012
Make Your Sports Marketing Pay Off   

Best practices to make sports marketing pay off More>>


Whitepaper | December 17, 2012
Breaking Down the Barriers for Women on and off the Sports Field   

As the Olympic Games celebrates historic achievements in gender equity, Ernst & Young launches new white paper on enhancing diversity in sports,... More>>



Print

Articles

blank Article | September 26, 2017
Your Home-Field Advantage Starts Here

By: Mary Helen Sprecher

Much has been written about home base and home-field advantage. What about when you’re looking for all that in a home away from home? If your...   More>>


blank Article | September 25, 2017
Go West for Sports Opportunities

By: Michael Popke

The Southwest and Pacific Coast regions of the U.S. have much to offer, including a pleasant mix of seasons, with opportunities for just about every...   More>>


NHL_IOC Article | September 20, 2017
Don’t Expect Another Olympic ‘Miracle’ on Ice

By: Michael Popke

As the 2018 Olympics move closer, it seems the relationship between the NHL and the IOC is more distant than ever, meaning the USOC may well have to...   More>>


GermanSpeedSkating Article | September 6, 2017
Winter 2026 Games: Innsbruck Comes in with an Across-The-Border Bid

By: Mary Helen Sprecher

At last check, Calgary was coming on strong with its campaign to host the 2026 Winter Olympics. But it’s too early to claim victory, particularly...   More>>



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