SDM Contributor

Print
Mark West

NORTH


Mark West

Mark West is a 15-year veteran in the marketing and advertising industry. As senior writer and marketing strategist at NORTH, Mark works to develop full-service marketing and communication tools for an international roster of sport-related client, which include, sport and event properties, bid cities, host cities and sponsors. NORTH services encompass brand positioning and imaging, writing, design, advertising and new media. You can learn more at www.northdesign.com.


Article | October 31, 2008
Setting the Stage for Success: The Art of Branding Sporting Events   

By: Mark West

The competition to capitalize on the appeal of sporting events has never been greater. Marketing your event in this lucrative - and loud -...more >>


Print

Subscribe to SDM