June 23, 2021 | Sports Destination Management
#161: June 23, 2021
With Multiple Destinations Hosting, CONCACAF Has

With Multiple Destinations Hosting, CONCACAF Has "Coopetition"

While many destinations are focused on whether they will be picked as host cities for the 2026 World Cup, this summer brings a different international men's soccer event and an excellent opportunity to leave 2020 in the dust. The CONCACAF Gold Cup comes to 11 stadiums across eight U.S. metro regions. Learn who's hosting and what their plans are.

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Destination Spotlight

Host in the "Hub City"

From start to finish, Lubbock knows how to plan a winning tournament. From welcoming athletes and offering excellent accommodations and restaurants ready for all visiting teams, to helping everyone relax and enjoy the game, it's an all-around win in the "Hub City." One event owner tells what the Lubbock experience was like - and why he recommends it.

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Host in the "Hub City"
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Featured Destination
The Roebbelen Center @the Grounds Can

The Roebbelen Center @the Grounds Can't Wait to Welcome Athletes

The Roebbelen Center located @the Grounds has space for your event inside and out, on a beautiful, brand-new 55-acre campus.

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In other news and commentary...
With 56,000-Plus AAU Athletes in Orlando, Sports Tourism Roars Back

With more than 3,400 teams and 56,000 athletes rolling into town for one tournament, Orlando has kicked 2020 to the curb. The world's largest AAU volleyball tournament is in town, bringing with it a welcome influx of tourism and a boom in hotel usage - not to mention plenty of economic impact. Find out what's new this year as the AAU digs in.

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Up for Bid: The AAU Junior Olympic Games

NOBODY should procrastinate on this bid. Not only is a letter of intent due on July 1 but it's the premier domestic multi-sport event for youth. The AAU Junior Olympics is up for bid and it's time to make your mark by hosting it. Have the facilities? Want the benefits? Ready to prove it? Get started. All the information is right here waiting for you.

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800-Team Event in Orange County Gives Athletes Something to Cheer About

When Varsity Spirit, a major player in the cheer and dance space, made the decision to host its D2 Summit Championship, with more than 800 teams, in Orlando in mid-May, it marked a significant stride forward. The organization had hosted its last major championship in March of 2020 just as everything was shutting down. Notice served: Cheer is back.

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Cheer and Lacrosse Recommended for Olympic Recognition

Here's an update you might not have been expecting: cheer is being recommended for full IOC recognition. Oh, and lacrosse too (but you probably were expecting that). What are the chances we'll see either (or both) in the Olympics in Los Angeles in 2028? Good, particularly with the current IOC model of showcase sports. Find out what is being said here.

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What Does the U.S. Stand to Gain by Hosting the Rugby World Cup?

Rugby has been on the cusp of growth in the U.S., with the NCAA naming it an Emerging Sport for Women. Its popularity has been further spurred by its presence at the Olympics. Now, USA Rugby has upped the ante, saying it will bid on hosting the Rugby World Cup. Learn what venues are being considered as it enters the international competition scene.

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Nationwide Lifeguard Shortage Closes Pools, Jeopardizes Swim Meets

Cutthroat competition at Baywatch lifeguard auditions? Not in real life. A lifeguard shortage is hitting local pools hard. The combined result of not hiring in 2020 and not being able to offer training in time for a new season is impacting swim leagues and team practices, despite cities raising their wages and offering incentives to potential guards.

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Inside Events
Inside Events: Snap Soccer

Inside Events: Snap Soccer

Founded in 2010, Snap Soccer puts on tournaments, leagues and playdates for the U-9 to U-19 age group. Most tournaments are held in, and draw teams from, the southeastern region of the U.S., and those tournaments can have between $3 million and $4 million in economic impact. Ops manager Zack Touchstone sat down with SDM to discuss the soccer economy.

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Instagram Photo of the Week

In May, Valley Forge Tourism & Convention Board celebrated its first in-person event in over a year, the 5th annual Montco Golf Classic at Bluestone Country Club. Photo-Dylan Eddinger | Instagram | Twitter | Facebook

Send us your photos! Send them directly to us or use #SportsDestinations in your posts. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. Use #SportsDestinations via Twitter or Instagram

Instagram Photo of the Week
Read the latest issue of Sports Destination Management

May/June 2021

May/June 2021

In this issue is some of the best advice you'll find anywhere, and it's because of the industry experts who contributed their time, their knowledge and their insights. This industry has perhaps the most in-depth knowledge base - and the fascinating thing is that so many people relate it in stories - things that have happened during competitions, people they've met and what they learned as a result. As we head into summer, it is our hope that this issue will help guide you along as we move out of the darkness that was the last year and toward better, brighter days.

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Last word...

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~ Billy Corgan, American professional wrestling promoter






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