September 6, 2016 | Sports Destination Management
Issue #43: September 07, 2016

A Weekend of Commemorative Sports Events Mark the 15th Anniversary of 9/11

It's not the rowdy shenanigans of the St. Patrick's Day beer races. It's not the optimistic New Year's resolution runs. It's the solemnity and reflection of the sports events being held on September 11. And this year, 9/11 is a Sunday, meaning a full weekend of events.

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Destination Spotlight

Staying at the Top of the Game in Greensboro

Greensboro, North Carolina, is the chosen home of a vast array of sports events, from established high-profile events like Division I Men's Basketball NCAA championships to new events like the inaugural USA Masters Games, a multi-sport, competitive event for adult athletes. When event owners are looking for a host destination with the experience, venues, attractions and environment to create the most successful event possible, Greensboro is at the top of the list. But that doesn't happen by accident. Greensboro's secret to staying on top? A simple motto: Never stop. This year alone, a number of major facility renovations and rebuilds are taking Greensboro's already renowned venues even higher.

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In other news and commentary...
Fewer NFL Preseason Games on Tap in 2017?

On Sunday, NFL regular season opens. One topic of conversation the past four weeks has been whether such a long preseason is necessary. Or even safe. Case in point: the Baltimore Ravens lost tight end Benjamin Watson and running back Kenneth Dixon to injuries in a meaningless game.

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Hoping to Catch a Wave, Hawaii Seals Sports Tourism Marketing Deal

With its recent signing of a sports marketing contract, Hawai'i has served notice it intends to catch the sports tourism wave. In the wake of losing the Pro Bowl and a world-level women's soccer game, the time is right for the islands to retool their brand.

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New Jersey Pop Warner Football League Throws Flag, Cancels Season

When numbers fall in youth football because of parents' concerns over concussions, it might be expected. But when a Pop Warner league cancels its season due to insufficient enrollment, with kids moving over to flag football, it's a trend worth noting.

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The Olympics: What Next After Rio?

The Olympics ended in Rio not with a bang from terrorists or mosquitoes, but with this surprising piece of data: Millennials watched a ton of coverage. And that is probably something to gladden the hearts of the IOC, which has long courted that demographic.

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Two-Semester NCAA Soccer Could Change Landscape for Event Owners

NCAA's men's soccer coaches in Division I are pressing their case for abandoning the fall college soccer season in favor of a fall-spring season. It's a measure that, if adopted, could impact student athletes, schools, other spring field sports - and event owners.

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BattleFrog Restructuring; Repeat Fiesta Bowl Sponsorship Unlikely

'Restructuring' is an honorary four-letter word in the sports business industry, and when obstacle race owner (and former Fiesta Bowl sponsor) BattleFrog started using it, athletes responded, well, strongly. Most comments from racers included two syllables and one finger (or at least the digital equivalent of it.)

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Inside Events

Inside Events: Mylan World TeamTennis

Put tennis in a team format (something it's currently lacking in the Grand Slams and at the Olympic level) and you have the highly successful Mylan World TeamTennis. Learn about not just how it runs but all the community outreach it does. Commissioner Ilana Kloss shares her insights.

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Instagram Photo Contest

US Youth Soccer has kicked off September as the 14th annual Youth Soccer Month, to celebrate the sport in America. Promotions include Street Soccer Day and Family Soccer Week. Facebook| Instagram| Twitter #YSM2016

We want to see you! Send your Instagram photos. Take pictures of your events, and share them with #SportsDestinations. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. We're looking for those photos that depict what you and your events are all about. Anything you think is a great representation of your event - all are welcome! Use #SportsDestinations via twitter or Instagram.

 

Read the latest issue of Sports Destination Management

July/August 2016

July/August 2016

This month's issue of Sports Destination Management will get you revved up for Rio. From articles on running and road sports to legal issues about sports travel, there's something here for every planner to learn from. What's the best way to work with sports commissions and CVBs? How can you effectively engage volunteers and implement a successful stay-to-play policy? What are some of the best destinations and facilities? Start your summer learning experience here.

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Last word...

"Nobody who ever gave his best regretted it."

~ George Halas, former player, coach, owner and pioneer of football in the U.S.





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