January 25, 2017 | Sports Destination Management
Issue #52: January 25, 2017

By the Numbers: Super Bowl 2017

Depending on which source you're quoting, the biggest party day of the year isn't Halloween night, nor is it New Year's Eve. It's Super Bowl Sunday. That's right: chicken wings and pigskin trump pumpkins, costumes, noisemakers and Times Square. Here are some numbers for your half-time trivia consumption.

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Destination Spotlight

In Maryland, All Athletes Can Find Their Game

With topography as varied as the U.S. itself, Maryland is primed and ready to host any event. From mountain biking and whitewater kayaking in Western Maryland, to marlin fishing in Ocean City, to soccer in the plethora of sportsfield complexes spread across the state, to cheerleading and gymnastics events in the Baltimore City and Ocean City Convention Centers, to indoor or outdoor tennis complexes to baseball in no less than nine minor league ballparks and more, the state has much to offer. It's also accessible to travelers using any mode of transportation. In short, according to Terry Hasseltine, executive director of Maryland Sports, it's a perfect location, and one planners should be considering in their site selection decisions.

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In other news and commentary...
Los Angeles: We Won't Bid on 2028 Games if We're Not Awarded 2024

Call it a warning shot, an ultimatum or maybe just a reaction to the stress of an Olympic bid. But Los Angeles and the USOC have warned that they have no interest in bidding for the 2028 Olympic and Paralympic Games if they are not awarded the 2024 edition.

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High School Football Player Deaths from Brain, Spine Injuries on the Rise

Following a years-long downward trend in youth deaths from sports-related brain and spine injuries (a decrease primarily linked to improved medical care, new helmet safety standards and implementation of rules banning head-first tackling), the ominous numbers have been on the rise since 2010. What should event owners know?

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Pole Sports Taking Another Spin at IOC Inclusion

When cheerleading first lobbied for IOC inclusion, people laughed it off. The cheerleaders had the last laugh, however, with cheer being granted provisional Olympic recognition. So when you hear pole sports (meaning pole dancing, not javelin or pole vault) discussing its own bid, don't have that knee-jerk reaction.

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Another Football League is Set to Kick Off, But Can It?

It was with much fanfare that the Pacific Pro Football League, was announced recently, set to play in the summer using promising young players, in an attempt to give them the experience and exposure they need (not to mention a salary). But can it actually kick off?

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Waiting for an Answer on the Safety of Synthetic Turf? The Wait Continues

If you were waiting on a yes/no answer from the U.S. government concerning the safety of synthetic turf, you won't get it, at least not immediately. The EPA study set up to collect research about the safety of turf is ongoing. However, preliminary reports show no cause for concern.

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Winter Jam NYC: Skiing and Snowboarding in Central Park?

What if we told you New York City's Central Park will become a ski destination this weekend? That's right: a ski destination. You might choke on your coffee. But once you get breathing again, consider this: it happens annually and it draws big crowds.

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Inside Events

Inside Events: The Warrior Dash

The Warrior Dash, with 10,000-plus participants per event in each of its 25 locations, is regarded as one of the top obstacle races in the country. Learn what it takes to put on and host this event, which brings in $1.6 million to $1.8 million each time.

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Instagram Photo of the Week

Grand Rapids hosts  the 2017 USA Cycling Fat Bike National Championships  and the Michigan Fat Bike State Championship this weekend. Instagram | Photo from 2016 Michigan Fat Bike State Championship by Jeanne Quillan

We want to see you! Send your Instagram photos. Take pictures of your events, and share them with #SportsDestinations. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. We're looking for those photos that depict what you and your events are all about. Anything you think is a great representation of your event - all are welcome! Use #SportsDestinations via twitter or Instagram.

Read the latest issue of Sports Destination Management

November/December 2016

November/December 2016

This issue of Sports Destination Management has all the trends keeping sports current. Learn about the forces shaping volleyball and tennis, as well as equestrian and rodeo. There's also a great section on the CrossFit Games, as well as U.S. Figure Skating - and on America's heartland, the Midwest. You'll learn about event merchandising, hotel negotiations and using apps in event management, as well as hints on keeping recurring events fresh. Plus there's our awards program, Champions of Economic Impact in Sports Tourism. Click here and start learning.

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Last word...

"You can go to the bank and borrow money, but you can't go to the bank and borrow a Super Bowl ring. The ring is like a crown."

~Joe Greene, 1975

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