California


USA_T

New Partnership Announced Ahead of Legacy Tri, Age Group Nationals

July 16, 2019

The alliance was forged as a way for the organizations to collectively grow the sports of swimming and triathlon. more >>


IndoJax

Surf Camp Destinations Named

July 15, 2019

A number of coastal destinations will be hosting Surf camps by non-profit Indo Jax® Charities. more >>


PlacerValley

Touching All the Bases in Placer Valley

July 15, 2019

Placer Valley, California, has baseball, softball and even disc golf on tap this month. more >>


adidas

Adidas Announces Efforts, Events with 1Climb

July 15, 2019

adidas Outdoor announced a new partnership with 1Climb, a non-profit organization co-founded by world-renowned climber Kevin Jorgeson. more >>


WTT

WTT San Diego Aviators Announces Details of July 22 Event

July 12, 2019

The San Diego Aviators announced former Australian Open and US Open semifinalist CoCo Vandeweghe will play on Monday, July 22. more >>


WOR

WOR Outdoor Championships Coming to Huntington Beach

July 11, 2019

The 2019 WOR Outdoor Championships will be held July 11-14, 2019, in Huntington Beach, California. more >>


USA_Paratri

2019 Toyota USA Paratriathlon National Championships Announce Details of Event

July 9, 2019

USA Triathlon and the Challenged Athletes Foundation (CAF) will offer a prize purse at the 2019 Toyota USA Paratriathlon National Championships. more >>


KitKat

Details Announced on Esports Event, Rivalry Weekend

July 9, 2019

Rivalry Weekend, part of the Overwatch League’s Homestand series, on August 24-25, is hosted by The Los Angeles Valiant. more >>



Ruby

Rugby World Cup Sevens Generates Positive Impact for San Francisco Bay Area

March 4, 2019

Rugby World Cup Sevens 2018 generated both a positive economic and community impact on the San Francisco Bay Area. more >>


Troon

Troon Announces Expansion, Corporate Move

November 12, 2018

To accommodate regional growth interests and opportunities, Troon® has expanded and opened a corporate office in Irvine, California. more >>


Headsweats

Headsweats Renews Partnership with US Trail Running Conference

June 11, 2018

Headsweats has renewed its partnership with the 2018 US Trail Running Conference as the Official Headwear Supplier for attendees. more >>


YouthOnCourse

Youth on Course Announces Four New Partnerships to Expand Junior Golf Access in 22 States

March 26, 2018

Youth on Course has expanded its national affordable golf program to four new associations. more >>


USA Waterski

USA Water Ski Announces 2017 Club Growth Challenge Winners

March 19, 2018

USA Water Ski has announced the winners of the 2017 Club Growth Challenge Initiatives Contests, intended to get more people on the water. more >>


Farmers

Farmers Insurance extends sponsorship of Farmers Insurance Open through 2026

February 12, 2018

Farmers Insurance, title sponsor of the Farmers Insurance Open, has signed an extension to carry its commitment through 2026. more >>


TROON

Indian Wells Golf Resort Wins California Golf Course Owners Association’s “Community Environmental Award”

January 8, 2018

Indian Wells Golf Resort recently received the “Community Environmental Award” from the California Golf Course Owners Association. more >>


LASports

Tony Sciarrino Elected Chairman of L.A. Sports Council

December 11, 2017

The L.A. Sports Council has announce that Tony Sciarrino has been elected as the organization’s new chairman of its Board of Directors. more >>


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Articles

blank Article | December 28, 2015
The New Frontiers Are Here

By: Mary Helen Sprecher

Star Trek fans will recognize space as “ the final frontier.” But in the sports industry, the new frontiers are more earthbound and often much...   More>>


blank Article | December 28, 2015
The Thrill of It All: Skateboarding and BMX

By: Juli Anne Patty

Once only known as counter-culture pastimes, skateboard and BMX have moved into the mainstream. Count on that growth to continue in years to come,...   More>>


Article | December 2, 2015
Raiders in Los Angeles? It’s Possible, with New Coalition at Work

By: Tracey Schelmetic

The Oakland Raiders will need a home after 2015 and a number of cities have shown interest. Most recently, though, it seems likely the team will wind...   More>>


blank Article | November 6, 2015
2015 Champions of Economic Impact in Sports Tourism

By: Mary Helen Sprecher, Peter Francesconi

In this issue, we introduce our awards program, Champions of Economic Impact in Sports Tourism, with examples of quantifiable success stories...   More>>


Article | October 21, 2015
Youth Soccer Groups Adopting Headgear, But Slowly

By: Mary Helen Sprecher

The Women’s World Cup may be in the rear-view but the issue of head injuries remains top of mind for many soccer parents. And coaches of youth...   More>>


Article | September 23, 2015
Event Managers, DMOs, Forge Partnerships with Players in Sharing Economy

By: Mary Helen Sprecher

If you can’t beat ‘em, join 'em. Literally. Event companies and travel organizers have been circling around the conundrum of the sharing economy...   More>>


Article | September 9, 2015
L.A. Faces Changes in Sports Planning Landscape for Olympic Bid

By: Mary Helen Sprecher

The last time Los Angeles bid to host the Olympics, the term ‘sports tourism’ meant going to the Super Bowl. A sports commission was defined as...   More>>


blank Article | August 26, 2015
What You Need for Your Next Event: New Places, New Faces

By: Mary Helen Sprecher

Going new places and learning new things – isn’t that on everyone’s bucket list? How about if Sports Destination Management gives you a hand in...   More>>


LAOlympics Article | August 12, 2015
Hosting the Olympics in 2024? It Comes Down to Not Breaking the Bank

By: Mary Helen Sprecher

You break it, you bought it. That’s more or less the International Olympic Committee’s word when it comes to hosting. In other words, it costs a...   More>>


blank Article | August 11, 2015
Just Add Sun: Ski Resorts Cash In On Blizzard of Summer Sports Tourism

By: Mary Helen Sprecher

With its mud pits, cargo nets, rock climbing and rope swings, Montana’s Big Sky Resort looked very little like a ski area. Of course, it was July....   More>>


Destination Spotlights

blank Case study | February 28, 2019
Orange County’s Great Park Continues Epic Evolution   

By: Michael Popke

In the early days of 2019, the new Great Park Ice facility opened in Irvine, California, with a series of public skates that provided a preview of... More>>


blank Case study | September 14, 2018
A Winning Game in Southern California   

By: Peter Francesconi

When it comes to finding a destination to host sporting events, Irvine, California, needs to be at the top of the list. At the center of Orange... More>>


blank Case study | March 23, 2018
Irvine Ups its Sports Destination Game   

By: Michael Popke

Dave Lucey repeats himself a lot these days, but he doesn’t mind. “The new Orange County Great Park Sports Complex is 194 acres — more than... More>>



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