Winter Sports

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BlackDiamond

Black Diamond and Utah Avalanche Center Celebrate Snow Safety Together

September 8, 2020

Black Diamond Equipment® is hosting the 27th Backcountry Benefit fundraising event for the Utah Avalanche Center (UAC). more >>


WorldTri

World Triathlon is Welcoming Bids for 2021 Winter World Championships

August 19, 2020

World Triathlon announced it is looking for host bids for the 2021 Winter Triathlon World Championships as well as the Winter World Cup. more >>


USA_Bobsled

USA Bobsled/Skeleton Combine Goes Virtual

August 13, 2020

Athletes interested in trying out for the sports of bobsled and skeleton can now take the combine virtually. more >>


WorldTri

World Triathlon Welcoming Bids for 2021 Winter World Championships

August 10, 2020

World Triathlon has announced it is looking for host bids for the 2021 Winter Triathlon World Championships as well as the Winter World Cup. more >>


KiwanisSkiClub

Kiwanis Ski Club Announces Changes to Ski Hill in Iron Mountain

July 28, 2020

Kiwanis Ski Club has begun renovation of the Pine Mountain ski jumping hill at Iron Mountain, located in Michigan. more >>



LRWASHINGTON

Location Review: Snohomish County, Washington

September 1, 2020

Welcome to PNW Sports! Snohomish County, Washington, where dedication to your successful event is our badge of honor. Located in northwest Washington... more >>


HP

Play PNW Sports: Snohomish County, Washington

May 6, 2020

Though our “pause” button is on, we want you to know we are here, preparing to bring sports events back to Snohomish County when the time comes.... more >>


Sports_PNW

Play PNW Sports: Snohomish County, Washington

January 21, 2020

Welcome to PNW Sports! In Snohomish County, Washington, dedication to your successful event is our badge of honor. Located in northwest Washington... more >>


Image

Burlington, Washington: Where the Grass is Greener

October 28, 2019

Burlington, Washington, situated between islands, mountains – and even Canada – is the greener side of the PNW, where tulips and daffodils bloom... more >>


Snohomish

Play PNW Sports: Snohomish County, Washington

January 23, 2019

Welcome to PNW Sports! Snohomish County, Washington, is where dedication to your successful event is our badge of honor. more >>



USA_BS

Marc Van Den Berg joins USA Bobsled/Skeleton as Technical and Equipment Lead

August 31, 2020

USA Bobsled/Skeletonis proud to announce the addition of Marc Van Den Berg to the team as the Technical and Equipment Lead. more >>


USA_BS

Rosen Passes USA Bobsled Skeleton Leadership Torch to McGuire as CEO

April 6, 2020

John Rosen's retirement officially begins as newly hired CEO Aron McGuire takes the reins. more >>


SDM_2019

Sports Destination Management Announces the 2019 Champions of Economic Impact in Sports Tourism

November 4, 2019

Sports Destination Management proudly introduces the 2019 Champions of Economic Impact in Sports Tourism. more >>


VBR

VBR Sports Releases New Promotional Video

July 22, 2019

Visit Virginia’s Blue Ridge (Visit VBR) and VBR Sports unveiled a new video showing that sports tourism is alive and growing in the region. more >>


49_DegreeNorth

Washington Ski Area 49° North Mountain Resort Sold

May 20, 2019

CMR Lands LLC has announced the acquisition of 49° North Mountain Resort, a ski area located on Chewelah Mountain in Northeast Washington. more >>


Destination Spotlights

TriCities Case study | December 17, 2019
Southeastern Washington State’s Dry Region Providing Year-Round Athletic Opportunities   

By: Michael Popke

There’s a dry desert region in the Pacific Northwest (yes, really). It has plenty of space for water sports, sports fields that stay green... More>>


blank Case study | September 4, 2019
‘City for Champions’ Project Taking Olympic City USA to New Levels   

By: Michael Popke

No other destination in the U.S. is as deserving of the nickname “Olympic City USA” as Colorado Springs, Colorado. Want proof? It is home of the... More>>


blank Case study | February 28, 2019
Orange County’s Great Park Continues Epic Evolution   

By: Michael Popke

In the early days of 2019, the new Great Park Ice facility opened in Irvine, California, with a series of public skates that provided a preview of... More>>


White Papers

US Sports Academy Whitepaper | May 20, 2013
Sports Fantasy Camps: Offering Fans a More Immersive Experience   

Today’s sport organizations have multiple ways of connecting with their fans, including social media, fantasy leagues, facility tours, and others. ... More>>


Whitepaper | January 10, 2013
Kids and Sports: New Study to Determine Impact of Contact Sports on Children   

Sports are fun and playing sports can be wonderful for kids: they get a healthy workout, learn to appreciate physical fitness, and they learn other... More>>


Whitepaper | December 20, 2012
Sports Branding is Not for the Faint of Heart   

This paper explores the various challenges marketers and sports teams have to keep fans loyal and active with their brand. It examines the impact of... More>>


Whitepaper | December 17, 2012
Make Your Sports Marketing Pay Off   

Best practices to make sports marketing pay off More>>


Articles

blank Article | November 6, 2015
2015 Champions of Economic Impact in Sports Tourism

By: Mary Helen Sprecher, Peter Francesconi

In this issue, we introduce our awards program, Champions of Economic Impact in Sports Tourism, with examples of quantifiable success stories...   More>>


Article | November 4, 2015
Personal Video Drones on Ski Mountains Can Open New Revenue Streams

By: Tracey Schelmetic

Planners of sports events held at mountain ski and snowboard resorts may soon have a new revenue stream: drone photography of competitors. A...   More>>


Article | September 23, 2015
Blizzard of Non-Ski Activities Boosts Marketability of Winter Resorts

By: Mary Helen Sprecher

Winter sports resorts are ramping up their facilities to bring in more events. In this case, though, it’s not just slopes, snow cannons or even...   More>>


blank Article | August 11, 2015
Just Add Sun: Ski Resorts Cash In On Blizzard of Summer Sports Tourism

By: Mary Helen Sprecher

With its mud pits, cargo nets, rock climbing and rope swings, Montana’s Big Sky Resort looked very little like a ski area. Of course, it was July....   More>>



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