Issue #113: July 10, 2019
Will Lifeguard Shortage Hurt Swim Meets this Summer?

Will Lifeguard Shortage Hurt Swim Meets this Summer?

Lifeguards used to hold the same iconic status as football quarterbacks, head cheerleaders and the class president. But now, pool owners and operators report that they are having a hard time even getting enough interest to recruit lifeguards, or retain them the next year. And this is causing pool facility managers to get creative in their hiring.

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Destination Spotlight

Discover the Unexpected: El Paso

You may think you know El Paso - but get ready to have your paradigm shifted! Thanks to a $500 million Quality of Life bond deal, resulting in significant improvements in state-of-the-art facilities and visitor amenities, the area has reinvented itself. And the El Paso of today is a vibrant, Instagram-worthy hot spot, ready to welcome all sports teams.

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Discover the Unexpected: El Paso
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Featured Destination
The Largest Sports Park in the Rio Grande Valley is Ready for You

The Largest Sports Park in the Rio Grande Valley is Ready for You

The Brownsville Sports Park is more than a sports facility - it is a place where memories are created, connections are made, and experiences are lived. This new and innovative sports park is the largest of its kind in the Rio Grande Valley, with state-of-the-art amenities and a commitment to its guests.

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In other news and commentary...
Immigrants, Holocaust and Refugee Causes Find Footing with Sports Events

In June, the world reeled in shock at the image of the father and daughter who drowned trying to flee across the Rio Grande. Sports organizations have worked this summer to draw together the mainstream and the marginalized, and to raise awareness of not just problems but commonalities.

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The Most Frequently Reported Injury Among Youth Athletes? Concussions

What's the most frequently reported injury among young athletes? It's not blown-out ACLs or even broken bones. It's concussions, unfortunately. A new study of children five to 11 years of age found concerning statistics in head injuries. This and other concussion-related news is compiled here.

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International Swimming League Dives into Competitive Swimming Market

Four U.S. cities stand to benefit as the brand-new International Swimming League tests the waters this fall. The ISL, a professional sports league for elite swimmers (the likes of Katie Ledecky and Nathan Adrian) will feature eight teams and will travel the country (and the world) to compete.

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Want to Host the Olympics? Take a Vote

It took a long time - and plenty of embarrassing episodes - but the IOC is finally going to start requiring all cities to conduct a referendum if they want to bid to host the Olympics. Apparently, Boston, Rome, Hamburg, Budapest, Calgary, Sion, Innsbruck - and Denver - were ahead of their time.

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Esports Tournaments Coming to a Mall Near You

If malls are on death row, a new partnership with an esports company might just be the call from the governor they've been waiting for. Can the digital age - whose point-and-click culture is currently responsible for so many retail closures - also be the savior of brick-and-mortar shopping centers?

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Rhode Island School District Dumps All Sports as Part of Drastic Budget Cuts

The concept that a school district would be so desperate to make budget cuts as to dump all its sports programs - well, it sounds like a nightmare. Unfortunately, it's happening in Rhode Island. Will rec leagues, club sports and travel teams be able to fill the void?

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Inside Events
Inside Events: The Symetra Tour

Inside Events: The Symetra Tour

Now in its 39th season, the Symetra Tour is the official qualifying tour for the LPGA Tour. It brings the next generation of professional golfers to prominence and creates opportunities for hosting in enthusiastic communities. Just as importantly, it inspires girls to play - and stay - in the game. Learn what it takes to welcome and host this event.

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Instagram Photo of the Week

Snohomish County Sports Commission hosted its 12th Annual Stanwood Camano Soapbox Derby in June. A record of 93 racers tried to qualify for the Soapbox Derby Nationals in Akron, Ohio | Instagram | Twitter | Facebook

Send us your photos! Please share the great pictures of your events, by sending them directly to us or using #SportsDestinations in your posts. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. Use #SportsDestinations via Twitter or Instagram

Instagram Photo of the Week
Read the latest issue of Sports Destination Management

July/August 2019

July/August 2019

The adage is "The more things change, the more they remain the same." But in sports, with new technologies in sports equipment and playing surfaces, and athletes who push and expand the limits, we see a continued evolution. This issue reviews both traditional sports (running and lacrosse) as well as those that continue to evolve (combat sports, quidditch and cheer). We also have excellent pieces from industry thought leaders with cutting-edge ideas on volunteer management, hotel negotiations, social media marketing and risk management. Get set to learn something new on every page.

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Last word...

"Some guy in Germany has my face tattooed on the back of his calf. That was wild. It was a decent tattoo job, but that's kind of weird, even for me."

~ Megan Rapinoe






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