IRONMAN Adds New International Destination for 70.3 Event | Sports Destination Management

IRONMAN Adds New International Destination for 70.3 Event

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Oct 15, 2019

IRONMAN, a Wanda Sports Holdings company, is pleased to introduce the newest addition to the Europe, Middle East, Africa (EMEA) series in 2019 - IRONMAN® 70.3® Marrakech in Morocco.
 
Situated in the northwest corner of Africa, Marrakech will become the first city of the Maghreb to host an IRONMAN 70.3 triathlon, with competitors from all over the world expected to take part on a course that will feature one of the fastest bike legs of the global IRONMAN 70.3 circuit.
 
“It is a dream come true that the iconic and internationally acclaimed competition, the IRONMAN 70.3 triathlon, will be held for the first time in the Maghreb by Morocco,” said Simo Azelarab, President of NAPECO and Event Organizer. “This event is sure to attract athletes from across the globe and will inspire Moroccan athletes to complete in one of the most personally-satisfying endurance challenges in the world.”
 
Steeped in history, the city of Marrakech offers athletes the opportunity to compete in a truly-unique venue that features stunning monuments and landmarks such as the Medina of Marrakech, the Bahia Palace, the Madrasa, the Koutoubia Mosque and Minaret, the Jemaa el-Fnaa Square and the Majorelle Garden.
 
“We are constantly evaluating where we can take our races next, and Marrakech will certainly provide an incredible race experience for domestic athletes as well as those coming from further afield,” Stefan Petschnig – Managing Director of IRONMAN EMEA. “We know from our work in South Africa that there is a huge appetite for endurance sports on the continent, and we are so excited to bring the IRONMAN 70.3 Series to this vibrant destination.”
 
Athletes will begin their day with a single-loop 1.2-mile (1.9 km) swim in the waters of Lake Lalla Takerkoust. They will then embark on the 56-mile (90 km) cycling course, winding through the Berber village of Tahanaout and the green meadows of the Ourika Valley with the snow-capped Atlas Mountain peaks as a backdrop. The participants then embark on a two-loop 13.1-mile (21 km) run in the heart of the Red City where athletes will pass historical monuments such as the Koutoubia Mosque and Minaret while having every chance of securing a personal best with the flat course. The IRONMAN 70.3 triathlon concludes in the iconic Circuit International Automobile Moulay El Hassan, providing a never-to-be-forgotten finish for those racing in Marrakech.
 
“Marrakech is one of Morocco’s most memorable experiences. It shines by its exceptional cultural and natural heritage,” added Azelarab. “Visitors can either immerse themselves in the history of this city through its various monuments, palaces, museums and wonderful gardens or discover its various avant-garde and cosmopolitan places. October in Marrakech is also a month of blissful equilibrium after the heat of the summer, leaving idyllic racing conditions for the athletes.”
 
The IRONMAN 70.3 Marrakech triathlon will offer 30 age-group qualifying slots for the 2020 IRONMAN 70.3 World Championship New Zealand taking place on November 28-29, 2020.
 
Athletes wishing to register for a place at the IRONMAN 70.3 Marrakech should visit www.ironman.com/marrakech70.3. Any questions relating to this competition should be sent to marrakech70.3@ironman.com.
 

About IRONMAN: As part of Wanda Sports Holdings, the IRONMAN Group operates a global portfolio of events that includes the IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll Marathon Series®, Iron Girl®, IRONKIDS®, International Triathlon Union World Triathlon Series races, road cycling events including the UCI Velothon® Series, mountain bike races including the Absa Cape Epic®, premier marathons including the Standard Chartered Singapore Marathon, trail running like Ultra-Trail Australia™, and other multisport races. IRONMAN’s events, together with all other Wanda Sports Holdings events, provide more than a million participants annually the benefits of endurance sports through the company’s vast offerings. The iconic IRONMAN® Series of events is the largest participation sports platform in the world. Since the inception of the IRONMAN® brand in 1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish lines at the world’s most challenging endurance races. Beginning as a single race, IRONMAN has grown to become a global sensation with more than 230 events across 53 countries. For more information, visit www.ironman.com.

About Wanda Sports Holdings: Wanda Sports Holdings is the world’s leading sports business entity, founded to capture the opportunities in the global sports industry and to contribute to the prosperous international sports landscape – in three key areas: 1) Spectator Sports (media and marketing business), 2) Participation Sports (active lifestyle business), 3) Services (digital, production and service business). Wanda Sports Holding incorporates the international sports marketing company Infront Sports & Media, the iconic endurance brand IRONMAN, and Wanda Sports China. The headquarters are in Guangzhou, China.

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