April 18, 2018 | Sports Destination Management
Issue #82: April 18, 2018

Journey to the Center of the Earth: Subterranean Venues on the Rise

In the arms race to find new and different venues for sports events, there's something big going down: underground sports. And whether that means racing through no-longer-used mines, using local caves that also serve as tourist destinations or running through old railroad tunnels, it's gaining ground.

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Destination Spotlight

Irvine Ups its Sports Destination Game

Dave Lucey repeats himself a lot these days, but he doesn't mind. "The new Orange County Great Park Sports Complex is 194 acres - more than twice the size of Disneyland," the sales manager for Destination Irvine says about the facility that, by this summer, will boast a 2,500-seat soccer stadium, 25 lighted tennis courts, seven softball and baseball diamonds, six lighted multi-purpose fields and five sand volleyball courts. The city has some other impressive numbers: 4,700 hotel rooms and more than 280 sunny days a year. Learn about the community that has welcomed high-profile events, from Olympic swimming (in 1984) to the Softball Champions Cup 18U Junior Olympics Showcase and the USA Water Polo National Junior Olympics (both in 2017).

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Featured Destination

Envision Your Event at the Missouri State Fairgrounds

Want a destination that is versatile, easy to reach and fun? Meet the Missouri State Fairgrounds, a winning combination of location, flexible facilities and experienced staff. Year-round, the Fairgrounds host a diverse range of events including livestock shows, camping rallies, sporting events and more.

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In other news and commentary...
Event Hosts: Get Ready for Pickleball, Flag Football and BMX

An industry report may just be a crystal ball in disguise, providing information on the fortunes (or lack thereof) of various sports. And if you're an event owner, this is one séance - to be exact, the SFIA's Topline Report - that you won't want to miss.

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Changing Roles: Kindra Fry, President and CEO of Bryan College Station and Chairman of NASC, Shares Insights

The work of Kindra Fry right now can be summed up in two words: expanded responsibilities. She's settling into the new role of president and CEO of Experience Bryan College Station and gearing up to lead NASC into the future. SDM gets her insights into growth, change and strategic partnerships

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Could the Great American Pastime's Youth World Cup Move to Taiwan Forever?

Could the Great American Pastime find a permanent home for its Under-12 World Cup in Taiwan? Maybe - if Taiwan has its way. Tainan City, on the island of Taiwan, has hosted the first four editions of the event, and would like to do it full-time.

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Squaring Off Against Melanoma Can Yield Big Returns for Event Organizers

Sports events can learn a lot from watching one another. The recent partnership between a national governing body and a foundation to prevent melanoma, which offers free sunscreen at events throughout the sports season, is an object lesson, providing sun safety, cancer awareness, community service - and effective marketing.

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Can Groundbreaking 'Digital Detox' Lead to Cross-Promotions with Mind Sports?

When Visit Pittsburgh announced the Digital Detox Weekend, so hotel guests could swap their devices for 'unplugged' activities such as board games and sightseeing, it was an excellent promotion but perhaps also an opportunity for mind sports organizers to encourage city visitors to go off the grid and explore.

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Could Synchronized Skating Makes Its Olympic Debut in 2022?

The IOC won't be adding any new sports to the next Winter Olympics but it hasn't ruled out the potential for variations on existing sports, including synchronized figure skating, women's Nordic combined and some new team competitions. Event organizers should be ready for an uptick in demand for these sports.

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Inside Events

Inside Events: U.S. Futsal

Futsal, the indoor game of soccer, is overseen in this country by U.S. Futsal. The sport is growing at a rapid pace as the news spreads about its myriad benefits. Learn about U.S. Futsal's business side, which includes its eight regional tournaments and one national championship each year.

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Instagram Photo of the Week

The Fayetteville Area Convention and Visitors Bureau sent a shot of skeet shooting in conjunction with news of tournaments presented by the North Carolina Skeet Shooting Association. Twitter | Instagram | Facebook

Send us your photos! Send them directly to us or use #SportsDestinations in your posts. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. Use #SportsDestinations via Twitter or Instagram.

Read the latest issue of Sports Destination Management

March/April 2018

March/April 2018

The March/April issue is all about the change of seasons. Athletes are finding their way back to fields, courts, trails and roads that have been slumbering under snow and ice - at least in many parts of the country. Planners, meanwhile, are scrambling to get ready for this spring and put contracts in place for next year's events. This issue of SDM can help, with features on soccer, golf and swimming/diving. Don't miss our articles on medical planning, housing, photography and the benefits of planning off-peak events. Start your new season here.

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Last word...

"If you can't outplay them, outwork them."

~ Ben Hogan, 1912-1997, American championship golfer

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