July 26, 2017 | Sports Destination Management
Issue #64: July 26, 2017

By the Numbers: The 2017 State Games of America

First, the National Senior Games brought upwards of 10,500 athletes (and an additional 15,000 family, friends and spectators) to Birmingham, Alabama. Now, this summer of multi-sport games focuses on West Michigan, where 25,000 athletes will be competing in the State Games of America. Here are the numbers to crunch.

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Destination Spotlight

A Big 10 College City with a Small-Town Vibe

When people think of Ann Arbor, Michigan, the first thing that probably comes to mind is Michigan Stadium, "The Big House" on the University of Michigan campus. The 107,601-seat stadium, the largest in the U.S., is home to the Wolverines football team and also has hosted such marquee events as the 2014 NHL Winter Classic and International Champions Cup soccer games in 2014 and 2016. But Michigan Stadium is only one of several world-class sports venues in this thriving Big Ten city with a small-town feel. Its thriving and engaging downtown boasts some of the best dining experiences in the Midwest, as well as theatrical performances, outdoor markets, expansive parks, a variety of live music and night life, and extensive boutique shopping.

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Featured Destination

Odessa, Texas: Friday Night Lights and So Much More

Watertown, South Dakota, stands tall next to any small or medium sports destination. With more multi-purpose space, ball fields and holes of golf than almost any market its size, the city has facilities and flexibility to spare. The biggest asset, though, is the destination's ability to offer 'top-shelf' hospitality.

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In other news and commentary...
Latest Trend: The Rise of Naked Sports

Theme races. Paint races. Races where people are chased by makeshift bulls. Sports event organizers are getting really creative these days in order to make their events stand out. It shouldn't be any surprise, then, that the latest trend in the running world is nude racing.

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New Equipment Rules to Prevent Cardiac Concussions

When we last checked in, the sports event world was just learning about cardiac concussion, a potentially fatal injury for youth athletes. It shouldn't come as any surprise, then, that the governing body for high school sports has adopted protocols concerning safety equipment. Here's what event owners should know.

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Surge in High School Shooting Sports Sparks Gun Education Bill

Legislators in Wisconsin introduced a bill that would allow high schools to teach gun safety to students because of the increasing interest in trapshooting teams. The sport has become one of the fastest-growing high school activities in Wisconsin, with an estimated 1,400 participants as of spring.

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"Shut up!" Says SC Youth Soccer Association to Parents

Directors of youth sports events might want to keep an eye (and ear) on what happens in South Carolina over the next few months. The South Carolina Youth Soccer Association recently announced "Silent September," an effort to keep parents and spectators from yelling at players, referees and coaches.

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Can a New International Executive Put Lacrosse Back in the Olympics?

It wouldn't be the first time a sport made it into the Olympics after more than a century's absence. Lacrosse, the fastest-growing team sport in America, has a strong Games champion in its new governing body, but is that enough to vault it back onto the medal podium?

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The New Adult Travel Sports Market: Post-Divorce, Newly Single and Ready to Spend

Youth sports will always have a special place in travel. But one of the best-kept-secret markets the hospitality business also caters to is post-divorce travel. In fact, the get-away-from-it-all group is growing in spending power. How should owners of sports events be ready to attract it?

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Inside Events

Inside Events: The Can-Am Police-Fire Games

An annual multi-sport event whose registration includes not only the fire and police professions, but emergency medical service providers, Homeland Security, Border Patrol, corrections officers and more, the Can-Am Fire-Police Games have been going strong since 1977. Get to know the event that combines traditional sports with on-the-job skills.

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Instagram Photo of the Week

Nic Rapa, the 2016 Rookie of the Year, earns his career-first Pro Wakeboard Tour win @prowakeboardtour stop #3 in @visitcos.

See the video repost @SportsDestinationManagement.

Send us your photos! Send them directly to us or use #SportsDestinations in your posts. Select photos will be presented on sportsdestinations.com, SDM Blitz and in the latest issues of Sports Destination Management magazine. Use #SportsDestinations via Twitter or Instagram.

Read the latest issue of Sports Destination Management

July/August 2017

July/August 2017

If your interests include not merely sports themselves but the business of sports, this issue is for you. Leading off, we have an article on planning international sports events, negotiating the stay-to-play policy, best practices in volunteer recruitment and engagement - and working with sports commissions and CVBs. There's also excellent coverage of the Southeast as a destination, road sports, lacrosse and combative sports, as well as volleyball and competitive cheer. Who could ask for more? Click here to start the learning process.

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Last word...

"You can't turn back the clock. But you can wind it up again."

~ Bonnie Prudden, American physical fitness pioneer, rock climber and mountaineer, who remained active until her death at age 97


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