LG Business Solutions USA Renews Sponsorship with Battle Academy
13 Sep, 2021
LG Business Solutions USA announced the renewal of its sponsorship of the collegiate esports multi-game tournament series, Battle Academy, after a highly successful first season in 2020 that saw multiple participants recruited to and offered scholarships by various universities and colleges. LG’s class-leading UltraGear gaming monitors are the official monitors of the tournament, which is run by UGC EDU, a division of Ultimate Gaming Championship (UGC).
According to LG Business Solutions USA gaming monitor expert Aaron Addison, the Battle Academy series of esports competitions has opened the eyes of students and educators to what the future of esports looks like, and how it can be woven into education as both a career path and a collegiate-level competitive sport.
“Battle Academy’s 2020 launch was an overwhelming success that has given students a new avenue to hone their skills in multiple competitive esports games while attracting interest and even financial assistance from colleges looking to bolster their nascent esports programs and rosters,” Addison said. “As a leading sponsor for the tournament, LG Business Solutions USA provides professional broadcasters to cover the live, online competitions on Twitch, solidifying the series as a force to be reckoned with amid a rapid rise in viewership and general interest.”
Ultimate Gaming Championship CEO Matt Jackson noted that, with the help of LG, the tournament series is helping create new opportunities for students and schools.
“We are putting more eyes on high school and collegiate esports competitions while informing people of the new career pathways emerging within the growing esports market,” Jackson said. “Thanks to LG and our other valued partners we are offering a no-cost-of-entry model that develops an all-inclusive opportunity for students of all backgrounds and provides scholarships with amazing esports gear.”
Covid-19 resulted in nationwide school closures throughout 2020, so all of the Battle Academy competitions so far have been conducted remotely, with players logging in from home. At the same time, educational institutions across the country are recognizing and focusing on esports as a collegiate pursuit that ensures modernity, relevance to today’s students, and a competitive advantage for prospective enrollment. By launching this tournament, UGC, LG and various other sponsors are giving students and colleges a way to jumpstart their programs and encourage the growth and development of official school esports teams.
The first two seasons, winter 2020 and spring 2021, are showing players, parents and educators just how meaningful and beneficial an organized, education-focused competition league can be. For gamers who want to pursue a career in the esports industry including players, designers, artists, accountants, broadcasters, marketers, journalists or software engineers, official tournaments and leagues provide the community with a support structure that benefits participants in other college sports.
To date, Battle Academy has held tournaments for the popular games Rocket League and VALORANT, with additional titles planned for summer and subsequent seasons in 2021. The winning schools of each tournament receive an assortment of leading gaming equipment, including LG’s UltraGear monitors, which are designed to have ultra-low latency, high color accuracy and blistering refresh rates that help players compete at their best.
“Premium gaming equipment is to esports what the latest space-age swimsuits or sneakers are to Olympic athletes,” Addison added. “Forming an effective, competitive esports team or brand requires the latest computer technologies, from graphics processors to gaming mice to monitors such as the LG Ultragear. As colleges and universities increasingly recognize the career and enrollment potential of esports programs and teams, investment in proper computer labs and competition spaces will likely include multiple gaming stations and Twitch-friendly components such as video walls, display monitors and broadcasting workstations to help prepare students for careers in professional esports.”
LG UltraGear monitors utilize top-tier components and features including vivid graphics ranging from Full HD to 4K Ultra HD, refresh rates from 144Hz to 240Hz, easy One-Click V-wing stands and an incredible 1ms GtG response time on IPS or Nano IPS panels.
Battle Academy is free to enter and available to enrolled high school and college students in the United States. Learn more and register online at https://battleacademy.gg. Fans can also follow the UGC EDU Twitter at https://twitter.com/UGCeventsto stay up to date with scholastic esports tournaments, news and updates. The spring 2021 Battle Academy season ran from March 8 - April 17. The summer 2021 Battle Academy season will begin on June 7. Other Battle Academy sponsors and partners include Intel, Logitech, Microsoft and global IT reseller SHI Int’l Corp.
About LG Business Solutions USA
The LG Electronics USA Business Solutions division serves commercial display customers in the U.S. lodging and hospitality, digital signage, systems integration, healthcare, education, government and industrial markets. Based in Lincolnshire, Ill., with its dedicated engineering and customer support team, LG Electronics USA Business Solutions delivers business-to-business technology solutions tailored to the particular needs of business environments. LG Electronics USA Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics Inc., a $55 billion global force in consumer electronics, mobile communications, home appliances and air solutions. LG is a seven-time ENERGY STAR® Partner of the Year. For more information, please visit www.LGSolutions.com.