West-South Central

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BattleBands

NBOTB Announces Updates, New Events

August 3, 2020

Get ready for a National Battle of the Bands Virtual Battle this fall, along with a new BAND TOGETHER scholarship initiative for HBCU. more >>


AustinMarathon

Ascension Seton Austin Marathon Announces Opening of 2021 Registration

August 3, 2020

High Five Events has announced that registration for the Ascension Seton Austin Marathon presented by Under Armour is officially open. more >>


HighFive

Armadillo 5K the Latest Entry in High Five Event's String of Successful Options for Runners

July 31, 2020

August features the Armadillo 5K, the second event in the 6-event Run Austin Virtual Series created by High Five Events. more >>


RunningInsight

The Running Event Moving Forward with 2020 Plans for Austin

July 27, 2020

The Running Event announced it will move forward with its 2020 planned event in Austin, Texas from December 1-3, 2020. more >>


FortWorth

Fort Worth to Host New Lacrosse Franchise

July 22, 2020

Even more good news: It is the first expansion announcement for any men’s professional North American sports league in 2020. more >>



AustinMarathon

Austin Gives Miles Announces Fundraising Total

June 29, 2020

Austin Gives Miles, the Official Charity Program of the Ascension Seton Austin Marathon presented by Under Armour, raised $702,500. more >>


visit-plano

Visit Plano Announces New Staff Appointment

May 18, 2020

Visit Plano announced the appointment of Alysha Carse as its new Sports Sales Manager. more >>


Bassmaster

B.A.S.S. Names Top Student Athletes To 2020 Bassmaster High School All-State Fishing Team

April 27, 2020

Outstanding high school anglers from across the country have been named to the 2020 Bassmaster High School All-State Fishing Team. more >>


OKC

Oklahoma City Convention & Visitors Bureau Unveils New Brand Campaign for Oklahoma City: The Modern Frontier

April 13, 2020

The Modern Frontier is a citywide campaign and tagline that is a nod to OKC’s heritage and also looks ahead as the city defines its own future. more >>


TeamSnap

Louisiana Soccer Association Signs with TeamSnap

March 30, 2020

Louisiana Soccer Association announced a new technology partnership with TeamSnap, the leader in integrated sports management. more >>



LazyE

Seven Reasons You Should Play in Edmond

February 7, 2020

Edmond invites athletes to utilize state-of-the-art sports facilities and enjoy the city’s charm. With the ability to host all types of sports (on... more >>


OKC

Oklahoma City: The Most Accommodating Destination for Your Next Event

August 30, 2019

Whether your athletes swing for the fences or churn up the water, it’s hard to find a better destination than Oklahoma City. With quality venues,... more >>


Ruston

Looking for a New Place to Play? Experience Ruston!

August 5, 2019

Bring your next sporting event to Louisiana’s emerging sports destination, Ruston. The new Ruston Sport Complex offers first-class facilities and... more >>


BryanCollStn

Bryan College Station: 5 “Cushy” Digs to Host Your Next Event

July 24, 2019

The Bryan College Station sports crew is ready for YOU! With over 30 multi-purpose fields, an abundance of indoor event space and an award-winning... more >>


Brownsville

The Largest Sports Park in the Rio Grande Valley is Ready for You

July 8, 2019

The Brownsville Sports Park is more than a sports facility – it is a place where memories are created, connections are made, and experiences are... more >>


White Papers

Whitepaper | March 7, 2013
Risk Management Plans: Existence and Enforcement at NIAAA Member High School Athletic Departments   

The purpose of this study was to explore the current scenario of interscholastic athletics in terms of the existence and enforcement of risk... More>>


Whitepaper | January 23, 2013
The Purpose of College Sports: Building a Brand and Providing Pride   

In the realm of college sports, the spectators play a vital role to the overall experience of the sporting event. However are all spectators fans,... More>>


Whitepaper | January 10, 2013
Kids and Sports: New Study to Determine Impact of Contact Sports on Children   

Sports are fun and playing sports can be wonderful for kids: they get a healthy workout, learn to appreciate physical fitness, and they learn other... More>>


Whitepaper | December 20, 2012
Sports Branding is Not for the Faint of Heart   

This paper explores the various challenges marketers and sports teams have to keep fans loyal and active with their brand. It examines the impact of... More>>


Destination Spotlights

blank Case study | July 1, 2020
Top Sports Venues Highlight the City of Colleges   

By: Peter Francesconi

When it comes to sports, Conway, Arkansas has a lot to offer. From youth leagues to college athletics to adult tournaments, this city of 66,000 has... More>>


Lubbock1 Case study | May 21, 2020
Lubbock’s Newly Renovated Athletic Complex Is Ready for Action   

By: Judy Leand

Set to become the sports hub of Texas, Lubbock has upped its game with the newly renovated, world-class and highly versatile Berl Huffman Athletic... More>>


blank Case study | October 30, 2019
The Future Is Now for Nebraska’s Capital City   

By: Michael Popke

Lincoln has established its reputation as a prime sports destination, boasting great Midwestern hospitality, a small-town feel and excellent sports... More>>


Articles

blank Article | March 5, 2020
Booting Up

By: Judy Leand

Soccer remains one of the most popular sports at multiple levels, including high school, where both boys’ and girls’ participation continues to...   More>>


Astros Article | February 21, 2020
Little Leagues Banning Use of ‘Astros’ Team Name

By: Michael Popke

Talk about blowback. In the wake of the Houston Astros’ sign-stealing scandal that has opposing teams and fans calling not only for MLB to ban...   More>>


ToughMudder Article | January 8, 2020
Tough Times for Tough Mudder Show Dark Future for Obstacle Racing

By: Mary Helen Sprecher

What happens when a giant in the industry falls? It reverberates through those left standing. Tough Mudder might not have hit the ground (yet) but it...   More>>


blank Article | December 20, 2019
New Decade, New Destinations

By: Mary Helen Sprecher

The holidays are behind us and the new year (a whole new decade, in fact) is underway. Gyms are crowded, shopping malls are empty and it’s time for...   More>>



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