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ARTICLE Mar 17, 2024
March Role Reversal: WBB Could Score More Attention, Revenues
Remember when (not that long ago!) the NCAA women’s basketball tournament had amenities that included only a small rack of weights while men had access to full workout facilities? This year will bring...
ARTICLE Mar 15, 2024
Bringing the Negro Leagues Back to Life in Esports
Baseball is no longer segregated but through esports, the history of the Negro Leagues and the skill of its players are kept alive. Last year, MLB The Show 23, in partnership with the Negro Leagues Ba...
ARTICLE Mar 14, 2024
With $1 Billion in Economic Impact on the Line, Cities Welcome ‘Ring of Fire’
If the emails aren’t hitting your inbox like asteroids, you need to check your Internet connection. The big celestial event, the total solar eclipse, is less than three weeks off and destinations have...
ARTICLE Mar 14, 2024
Shipwreck Tourism Continues While Courts Decide if Titanic Project Can Go On
It was less than a year ago that a submersible headed for the wreck of the Titanic imploded, killing all five passengers who were on board. And already, another company is trying run a new expedition,...
ARTICLE Mar 01, 2024
As Race Cheaters Proliferate, So Do Safeguards (and Watchdogs)
No matter what the competition, people want to win. And unfortunately, they’ll sometimes take almost any route to ensure they do, even if it’s illegal. Most recently, headlines were made when a school...
ARTICLE Mar 01, 2024
Wondering Who’s Who? Here’s a Go-To Guide
Sports tourism is a quickly evolving market, with new developments happening constantly. That, in turn, means event owners need knowledgeable partners in all markets. Here, you will find a compendium ...
ARTICLE Mar 01, 2024
As Measles Cases Trend Up in Florida, Should Event Owners Be Concerned?
Spring break is on. Tournament time is in full swing. And Florida, one of the top destinations for youth sports, has a measles outbreak, something unlikely to get better since the state's surgeon gene...
ARTICLE Mar 01, 2024
Soccer Poised to Kick It Up Nationwide
Soccer is the most popular sport in the world, with an estimated 250 million players in 200 different countries. In the U.S., soccer has been doing well for decades, but the sport should get a massive...
ARTICLE Mar 01, 2024
The Water’s Just Right
Ball sports dominate the sports tourism landscape, while convention centers and other large multi-purpose indoor sports facilities pull double duty to host a variety of mat sports. But it takes a spec...
ARTICLE Mar 01, 2024
Par Excellence
In 2023, 123 million people (more than one-third of the U.S. population over the age of 5) played golf on-course or off-course, followed golf on TV or online, read about the game, or listened to a gol...