Marketing & Sponsorships

Print
Humana to Sponsor Florida Senior Games Through 2020

18 Dec, 2017


As part of its commitment to seniors and healthy living, Humana – in partnership with the Florida Sports Foundation – will be the presenting sponsor of the Florida Senior Games through 2020. The Florida Senior Games is an annual, multisport event for adults age 50 and over that will being held through Sunday, December 10 in Clearwater, Florida, with 2,000 athletes participating.

With Florida’s senior population growing more rapidly than any other age demographic in the state, the U.S. Census Bureau estimates that 32.5 percent of Florida’s population will be 60 and older by the year 2030, an increase of 34 percent from 2012. Humana wants to ensure that all Florida seniors have opportunities to age healthfully through this partnership and the inspirational athletes who will compete in these Games

“The Florida Senior Games is a great opportunity for aging adults to learn and compete in a variety of sports, form lifelong friendships and improve their health through physical and social activities,” said Deb Galloway, Central/North Florida Regional Medicare President at Humana. “We’re proud to support the Florida Senior Games to ensure the benefits of sports continue to reach more Florida seniors.”

Humana’s commitment to the Florida Senior Games represents a natural progression as Humana has been the presenting sponsor of the National Senior Games since 2007 and partners with various state games nationwide.

“With our state’s special year-round environment for sports, the Florida Sports Foundation, a division of Enterprise Florida, Inc., is committed to promoting the choice of active living,” said Angela Suggs, president and CEO of the Florida Sports Foundation. “As a destination for top athletes throughout the United States and abroad, we are excited about this great partnership with Humana and look forward to supporting our athletes as they continue to break records and defy stereotypes.”

Florida Athletes Honored for Healthy Lifestyles: Humana is honoring four Florida Senior Games athletes as Humana Game Changers for exemplifying healthy aging and providing encouragement, motivation and inspiration for all seniors to start with healthy. Since launching the program in 2013, Humana has recognized 52 athletes ages 50 to 94 nationwide.

The four honorees are:

  • Shirley Chase, 92, Saint Augustine, Florida; swimming

  • Brian Hankerson, 58, Hollywood, Florida; track & field

  • Leurene Hildebrand, 85, Pinellas Park, Florida; table tennis, pickleball, shuffleboard and track & field

  • Charles Madge, 90, Altamonte Springs, Florida; golf

For more information about the Florida Senior Games and how to get involved —whether by participating or volunteering— visit http://www.FLAsports.com

Print

Subscribe to SDM