Economics

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2017 Masters by the Numbers: Green Jackets, Pink Azaleas and More

5 Apr, 2017

By: Mary Helen Sprecher

The tickets don’t cost much less than $1,400. The concessions don’t cost more than $2 (a whopping $5 for an import beer.) The Masters returns tomorrow with the promise of amazing shots, gorgeous azaleas and the ever-popular green jacket. But really, it’s all about the numbers, and here are some of the most interesting.

Admit it. We had you at the $2 concessions.

Our friends over at WalletHub, the repository of all numerical data, have compiled the figures for this year’s event.

250,000: The number of people who visit the Augusta, Georgia, area each year for Masters festivities

$1,366: Average resale price for a ticket to the final round of the 2017 Masters (currently the cheapest of the four days)

$5,250: Average resale cost of a four-day pass on the secondary market

$4: Price of a domestic beer at the Masters

620 Percent:  Increase in live telecast hours for the Masters from 1956 (2-1/2 hours) to 2016 (18 hours)

$250: Cost of producing each green jacket

90: Percentage of the world’s golf carts are made in Georgia (Who knew? Seriously.)

$30,000: Augusta National’s reported initiation fee

$4,000: Annual membership dues

$35 Million: Ticket sales revenue

4 minutes: The maximum allowed television commercial time per hour of the Masters

$25 Million: Cost of the international broadcast rights

$51 Billion: Economic impact of golf on the Georgia economy

$117.5 Million: Economic impact of the Masters on the Augusta area

$1,800,000: Winner’s purse

10: Percent goes to the winner’s caddy

Zero: The number of amateurs who have won the Masters (Apologies to those who wanted a Cinderella story)

Oh, and a cautionary tale:

Everything: What spectators can lose if they try smuggle a camera, smartphone or other recording/photography device onto the grounds during the Masters. There are signs posted and heavy security. Individuals are searched going in and if found to have such equipment, they’re ejected (no refunds) and banned from the course permanently.

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